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Reaching 4.5K followers on Instagram, Food By The Gift is a Food brand based in South Africa. The account posts mainly around food and pets topics. The account has published 766 posts, currently around 2 posts a week. Posts average 534 likes and 70 comments, an engagement rate of 13.42%.
Foodbythegift's Instagram presence spans 766 posts and 4.5K followers, profiling it as a Food account.
Foodbythegift has an engagement rate of 13.42%, which is in the top quarter (median: 2.81%) for Food accounts with 1K–10K followers, based on 4,339 accounts in the InstME index.
Followers leave about one comment for every 8 likes, an unusually discussion-heavy audience.
In recent weeks Foodbythegift has kept to about one post per week.
Foodbythegift scores 94/100 on InstME's audience-quality checks, with about 5% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$63–$120
Based on 4.5K followers and a 13.42% engagement rate, a single sponsored post by Foodbythegift is worth an estimated $63–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Foodbythegift | Cohort median |
|---|---|---|
| Engagement rate | 13.42% | 2.81% |
| Average likes | 534 | 86 |
| Average comments | 70 | 6 |
| Posts per week | 1.69 | 0.42 |
Median values from 4,339 Food accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Foodbythegift | Cohort median |
|---|---|---|
| Engagement rate | 13.42% | 5.02% |
| Average likes | 534 | 133 |
| Average comments | 70 | 10 |
| Posts per week | 1.69 | 0.3 |
Median values from 433 accounts in South Africa with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Food By The Gift is a food brand based in South Africa on Instagram, with 4.5K followers.
Food By The Gift posts on Instagram as @foodbythegift.
Food By The Gift has 4,505 followers on Instagram (4.5K) as of Jul 10, 2026.
Food By The Gift's engagement rate is 13.42%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 2.81%) for Food accounts with 1K–10K followers in the InstME index.
Posts by Food By The Gift average 534 likes and 70 comments.
Food By The Gift posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 5% of Food By The Gift's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Total Posts
766
Avg Comments
70
More women than men · mostly 25–44
Typical for Food creators in South Africa, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Pets
Engagement
0.31%
Food By The Gift is registered as a business account on Instagram.
Food By The Gift is categorized as a food and pets account in the InstME index, based on the profile's bio and Instagram category across 766 posts.
Food By The Gift's profile places the account in South Africa. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Food By The Gift is estimated at $63 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.