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49.9K
Following
148
Total Posts
Engagement Rate
0.09%
Avg Likes
44
Avg Comments
BOBO TOKYO is a Fashion brand based in Japan. The account has built 49.9K followers on Instagram. Content spans fashion and pets. BOBO TOKYO has shared 4,119 posts to date, currently around 9 posts a week. Typical posts draw 44 likes and 1 comments, putting engagement at 0.09%.
Counting 49.9K followers and 4,119 posts, Bobo_tokyo sits in the InstME index as a Fashion account.
Compared with 7,395 other Fashion accounts with 10K–100K followers in the InstME index, Bobo_tokyo's 0.09% engagement rate is in the bottom quarter (median: 1.09%).
The comment-to-like ratio works out to one comment per 65 likes, pointing to an audience that mostly engages through likes.
Video content from Bobo_tokyo draws about 303.5 views.
Bobo_tokyo maintains a rhythm of about 9 posts per week, more than one per day.
With 49.9K followers but only 148 accounts followed back, Bobo_tokyo shows the ratio of a well-established account.
Estimated sponsored-post value
$170–$320
Based on 49.9K followers and a 0.09% engagement rate, a single sponsored post by Bobo_tokyo is worth an estimated $170–$320. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators in Japan, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Pets
| Metric | Bobo_tokyo | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 1.09% |
| Average likes | 44 | 243 |
| Average comments | 1 | 19 |
| Posts per week | 9.38 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bobo_tokyo | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 1.65% |
| Average likes | 44 | 407 |
| Average comments | 1 | 6 |
| Posts per week | 9.38 | 0.56 |
Median values from 55 Fashion accounts in Japan with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 8, 2026
BOBO TOKYO is a fashion brand based in Japan on Instagram, with 49.9K followers.
BOBO TOKYO posts on Instagram as @bobo_tokyo.
BOBO TOKYO has 49,881 followers on Instagram (49.9K) as of Apr 8, 2026.
BOBO TOKYO's engagement rate is 0.09%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.09%) for Fashion accounts with 10K–100K followers in the InstME index.
Posts by BOBO TOKYO average 44 likes and 1 comments.
BOBO TOKYO posts about 9 times per week on average.
BOBO TOKYO is registered as a business account on Instagram.
BOBO TOKYO is categorized as a fashion and pets account in the InstME index, based on the profile's bio and Instagram category across 4,119 posts.
BOBO TOKYO's profile places the account in Japan. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
4,119
1
Avg Views
304
Posts / Week
9.38
Growth Score
1.8 / 100
Engagement
0.34%
A sponsored post from BOBO TOKYO is estimated at $170 to $320. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
