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Outreach This Creator For FreeBlackbird Melbourne is a Food brand based in Australia, with 5.5K followers on Instagram. The account has published 123 posts, currently around 3 posts a week. Engagement runs at 0.9%, or about 48 likes and 1 comments per post.
Blackbirdmelb shows up in the InstME index as a Food account, 5.5K followers, 123 posts.
Blackbirdmelb has an engagement rate of 0.9%, which is in the bottom quarter (median: 2.81%) for Food accounts with 1K–10K followers, based on 4,339 accounts in the InstME index.
The audience comments once per 39 likes on average, a healthy amount of conversation.
On average, Blackbirdmelb's video content earns 299.1 views.
Blackbirdmelb's recent cadence works out to about 3 posts per week.
Blackbirdmelb scores 82/100 on InstME's audience-quality checks, with about 15% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$19–$36
Based on 5.5K followers and a 0.9% engagement rate, a single sponsored post by Blackbirdmelb is worth an estimated $19–$36. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Blackbirdmelb | Cohort median |
|---|---|---|
| Engagement rate | 0.9% | 2.81% |
| Average likes | 48 | 86 |
| Average comments | 1 | 6 |
| Posts per week | 3.01 | 0.42 |
Median values from 4,339 Food accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Blackbirdmelb | Cohort median |
|---|---|---|
| Engagement rate | 0.9% | 1.04% |
| Average likes | 48 | 35 |
| Average comments | 1 | 3 |
| Posts per week | 3.01 | 0.67 |
Median values from 50 Food accounts in Australia with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 9, 2026
Blackbird Melbourne is a food brand based in Australia on Instagram, with 5.5K followers.
Blackbird Melbourne posts on Instagram as @blackbirdmelb.
Blackbird Melbourne has 5,528 followers on Instagram (5.5K) as of Apr 9, 2026.
Blackbird Melbourne's engagement rate is 0.9%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.81%) for Food accounts with 1K–10K followers in the InstME index.
Posts by Blackbird Melbourne average 48 likes and 1 comments.
Blackbird Melbourne posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 15% of Blackbird Melbourne's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Blackbird Melbourne is registered as a business account on Instagram.
Total Posts
123
Avg Comments
1
More women than men · mostly 25–44
Typical for Food creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Engagement
1.76%
Blackbird Melbourne is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 123 posts.
Blackbird Melbourne's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Blackbird Melbourne is estimated at $19 to $36. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
