Dermocosmetic brand in 2025, Olive Young 피부전문가들과의 협업과 실체 있는 피부 과학을 통해 건강한 아름다움을 구현하는 No.1 더모 스킨케어 브랜드 에스트라 * 올리브영 더모코스메틱 카테고리 매출 1위 (2023-2025)
Followers
103K
Following
10
Total Posts
Engagement Rate
0.2%
Avg Likes
193
Avg Comments
On Instagram, 에스트라 is a verified Product/service brand based in South Korea with an audience of 103K. To date 에스트라 has posted 1,653 times, currently around 3 posts a week. Posts average 193 likes and 11 comments, an engagement rate of 0.2%.
With 103K followers across 1,653 posts, Aestura.official is one of the Product/service accounts tracked in the InstME index.
A typical post by Aestura.official collects about 193 likes and 11 comments, roughly one interaction for every 505 followers.
Followers leave about one comment for every 17 likes, an unusually discussion-heavy audience.
Over recent weeks, Aestura.official has published about 3 posts per week.
Aestura.official keeps its following list short (10) relative to 103K followers, as established creators and brands tend to.
Estimated sponsored-post value
$360–$670
Based on 103K followers and a 0.2% engagement rate, a single sponsored post by Aestura.official is worth an estimated $360–$670. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Product/service
| Metric | Aestura.official | Cohort median |
|---|---|---|
| Engagement rate | 0.2% | 1.25% |
| Average likes | 193 | 2,985 |
| Average comments | 11 | 73 |
| Posts per week | 3.11 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Aestura.official | Cohort median |
|---|---|---|
| Engagement rate | 0.2% | 1.01% |
| Average likes | 193 | 2,095 |
| Average comments | 11 | 56 |
| Posts per week | 3.11 | 1.05 |
Median values from 188 accounts in South Korea with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
에스트라 is a verified product/service brand based in South Korea on Instagram, with 103K followers.
에스트라 posts on Instagram as @aestura.official.
에스트라 has 103,016 followers on Instagram (103K) as of Jul 15, 2026.
에스트라's engagement rate is 0.2%, calculated from average likes and comments per post relative to followers.
Posts by 에스트라 average 193 likes and 11 comments.
에스트라 posts about 3 times per week on average.
에스트라 is registered as a business account on Instagram and is verified.
에스트라 is categorized as a product/service account in the InstME index, based on the profile's bio and Instagram category across 1,653 posts.
에스트라's profile places the account in South Korea. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,653
11
Posts / Week
3.11
Growth Score
4 / 100
Follower Ratio
10301.6×
Engagement
0.18%
Yes. 에스트라 carries the blue verified badge on Instagram.
A sponsored post from 에스트라 is estimated at $360 to $670. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.