#website on Instagram, hashtag stats & best tags
4,021 creators in the InstME index post about website. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #website.
#website hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
4,021
Average followers
171,128
Median: 18,047
Average engagement rate
4.90%
Median: 1.05%
Average likes per post
4,432
Median: 187
Average comments per post
73
Median: 11
Average posts per month
25.6
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #website
Top countries
Share of creators with a known country
- United States44.5%
- United Kingdom9.8%
- Nigeria5.6%
- Australia4.1%
- India3.7%
- Indonesia2.5%
- Canada2.1%
- Germany2.1%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English93.8%
- Indonesian3.4%
- German2.8%
Creator categories using this hashtag
Share of creators with a classified niche
- Tech19.8%
- Art11.8%
- Music6.8%
- Fashion6.6%
- Travel6.4%
- Food6.4%
- Photography5.5%
- Health5.5%
Most common audience gender
Estimated, not a measured follower breakdown
Roughly balanced
Roughly 48% women / 52% men.
Modeled from the tech, art, music creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #website
4,021 creators in the InstME index mention Website in their profile.
Mercadearte | Agencia Digital
@mercadearte
Followers
30.4K
Engagement
0.51%
Anna Tsybulska
@tsybulska.anna
Followers
11.6K
Engagement
0.31%
Joomla!
@joomlaofficial
Followers
5.7K
Engagement
0%
Ervins Studio
@ervins.studio
Followers
2K
Engagement
1.24%
Hugo Gloss
@hugogloss
Followers
21.9M
Engagement
0.17%
MTV
@mtv
Followers
21.1M
Engagement
0.73%
Guinness World Records
@guinnessworldrecords
Followers
11M
Engagement
2.55%
emilia
@emiliamernes
Followers
9.7M
Engagement
5.77%
AliExpress
@aliexpress
Followers
9.7M
Engagement
0%
Mercado Livre 🤝
@mercadolivre
Followers
9.4M
Engagement
0.05%
Portal R7
@portalr7
Followers
8.3M
Engagement
0.01%
TN - Todo Noticias
@todonoticias
Followers
8M
Engagement
0.08%
Tips for using #website
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 25.6 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20–30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#website hashtag FAQ
How many Instagram influencers use #website?
4,021 public Instagram creators with 1,000+ followers in the InstME index use website in their profile or content category.
What is a good engagement rate for #website posts?
The median engagement rate across #website creators is 1.05%, and the average is 4.90%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #website?
Use 20–30 hashtags per post, mixing broad tags like #website with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #website creators post from?
The largest share post from United States (44.5%), United Kingdom (9.8%), Nigeria (5.6%), based on the #website creators in the index with a known country.
Find creators who already post about Website
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.