#kbeauty on Instagram, hashtag stats & best tags
57 creators in the InstME index post about kbeauty. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #kbeauty.
#kbeauty hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
57
Average followers
51,133
Median: 15,303
Average engagement rate
6.41%
Median: 1.72%
Average likes per post
1,974
Median: 249
Average comments per post
55
Median: 23
Average posts per month
7.9
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #kbeauty
Top countries
Share of creators with a known country
- South Korea55.6%
- United States29.6%
- India3.7%
- Japan3.7%
- Pakistan3.7%
- Romania3.7%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- Korean55.6%
- English33.3%
- Japanese3.7%
- Romanian3.7%
- Urdu3.7%
Creator categories using this hashtag
Share of creators with a classified niche
- Beauty72.3%
- Art6.4%
- Fashion6.4%
- Business4.3%
- Lifestyle4.3%
- Fitness2.1%
- Food2.1%
- weddings2.1%
Most common audience gender
Estimated, not a measured follower breakdown
Predominantly women
Roughly 75% women / 25% men.
Modeled from the beauty, art, fashion creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #kbeauty
57 creators in the InstME index mention Kbeauty in their profile.
SKIN1004 India Official
@skin1004_india
Followers
64.8K
Engagement
0.04%
페슬로 | PESTLO
@pestlo_official
Followers
51.8K
Engagement
0.1%
P.CALM Global Official
@p.calm_official
Followers
46.1K
Engagement
1.94%
Earth Therapeutics
@earththerapeutics
Followers
38.7K
Engagement
0.26%
Korea beauty 🇰🇷
@sshin_style
Followers
32.6K
Engagement
2.16%
페슬로 | PESTLO
@pestlo_korea
Followers
14.1K
Engagement
0.1%
nate, k-beauty & foodie
@nthanl
Followers
10.8K
Engagement
1.22%
🌥️Đam mê K-beauty, chuyên săn deal độc quyền🌥️
@cloud.berry.beauty
Followers
8.3K
Engagement
0%
K-influencer
@k_influencer_official
Followers
6.7K
Engagement
16.81%
PESTLO
@pestlo_japan
Followers
6.2K
Engagement
0.4%
beautyboxkorea
@beautyboxkorea
Followers
5.9K
Engagement
0.01%
Gangnam Glow
@gangnamglow_us
Followers
4.7K
Engagement
2.71%
Hashtags to use with #kbeauty
Pair the broad tag with narrower variations so your post has a realistic shot at ranking in smaller feeds.
Tips for using #kbeauty
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 7.9 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20–30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#kbeauty hashtag FAQ
How many Instagram influencers use #kbeauty?
57 public Instagram creators with 1,000+ followers in the InstME index use kbeauty in their profile or content category.
What is a good engagement rate for #kbeauty posts?
The median engagement rate across #kbeauty creators is 1.72%, and the average is 6.41%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #kbeauty?
Use 20–30 hashtags per post, mixing broad tags like #kbeauty with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #kbeauty creators post from?
The largest share post from South Korea (55.6%), United States (29.6%), India (3.7%), based on the #kbeauty creators in the index with a known country.
Find creators who already post about Kbeauty
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.