#betterbynature on Instagram, hashtag stats & best tags
#betterbynature is a nature hashtag. Too few indexed profiles name it directly to report on the tag alone, so the numbers below cover the 2,067 nature creators in the InstME index, the audience you are competing with when you post it.
Nature creator statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers in the nature niche, not only those naming #betterbynature. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
2,067
Average followers
109,583
Median: 11,015
Average engagement rate
5.73%
Median: 1.54%
Average likes per post
4,887
Median: 168
Average comments per post
57
Median: 12
Average posts per month
8.2
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts nature content
Top countries
Share of creators with a known country
- United States37.6%
- United Kingdom9%
- France6.6%
- Canada4.3%
- Australia4%
- India3.6%
- Italy3.4%
- Indonesia3%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English81.8%
- French9.3%
- Italian4.7%
- Indonesian4.2%
Creator categories using this hashtag
Share of creators with a classified niche
- Beauty14.2%
- Music13.9%
- Art11.8%
- Travel10%
- Photography9.5%
- Food9.1%
- Fashion4.7%
- Business4.2%
Most common audience gender
Estimated, not a measured follower breakdown
More women than men
Roughly 58% women / 42% men.
Modeled from the beauty, music, art creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Nature creators to pair with #betterbynature
2,067 creators in the InstME index work in the nature niche. These are the largest of them, not a list of accounts that have posted #betterbynature.
Nature
@nature
Followers
10.4M
Engagement
0.49%
Nature Only
@natureonly
Followers
559.1K
Engagement
0.03%
Leya Love
@leyalovenature
Followers
507.9K
Engagement
0.04%
Nature
@pbsnature
Followers
453.4K
Engagement
0.13%
NATURE PHOTOGRAPHY
@naturelover_gr
Followers
175.9K
Engagement
0.22%
VAUDE
@vaudesport
Followers
90K
Engagement
0.23%
Nature in Film
@naturefilmed
Followers
75.4K
Engagement
2.43%
The Wilderness Society
@wilderness_aus
Followers
66.1K
Engagement
0.28%
5 Peaks Adventures
@5peaksrun
Followers
51.3K
Engagement
1.7%
Nature's Fare Markets
@naturesfaremarkets
Followers
29.7K
Engagement
0.09%
tree planting
@thriveinsoil
Followers
28K
Engagement
4.08%
𝙲𝚢𝚛𝚒𝚕 𝙿𝚢𝚛𝚛𝚑𝚘𝚜
@cpyrrhos
Followers
21.5K
Engagement
0.07%
Hashtags to use with #betterbynature
Pair the broad tag with narrower variations so your post has a realistic shot at ranking in smaller feeds.
Tips for using #betterbynature
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 8.2 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20–30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#betterbynature hashtag FAQ
How many Instagram influencers use #betterbynature?
Too few indexed profiles name #betterbynature directly to report on the tag by itself. It sits in the nature niche, where the InstME index holds 2,067 public creators with 1,000+ followers, and the stats on this page describe that group.
What is a good engagement rate for #betterbynature posts?
The median engagement rate across nature creators is 1.54%, and the average is 5.73%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #betterbynature?
Use 20–30 hashtags per post, mixing broad tags like #betterbynature with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do nature creators post from?
The largest share post from United States (37.6%), United Kingdom (9%), France (6.6%), based on the nature creators in the index with a known country.
Find creators who already post about Betterbynature
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.
