@spidermanmovie July 31 @theodysseymovie July 17
Followers
175.9M
Following
0
Total Posts
Engagement Rate
2.98%
Avg Likes
5,225,923
Avg Comments
On Instagram, Zendaya is a verified Instagram creator with an audience of 175.9M. To date Zendaya has posted 3,511 times, currently less than one post a week. Posts average 5,225,923 likes and 15,049 comments, an engagement rate of 2.98%.
Tracked in the InstME index, Zendaya is a creator account with 175.9M followers and a back catalogue of 3,511 posts.
A post from Zendaya usually lands 5,225,923 likes and 15,049 comments, near one interaction for every 34 followers.
The like-to-comment split is roughly 347 to one, indicating an audience that mostly engages through likes.
Zendaya keeps a posting cadence of less than one post per week.
Estimated sponsored-post value
$1,800,000–$3,400,000
Based on 175.9M followers and a 2.98% engagement rate, a single sponsored post by Zendaya is worth an estimated $1,800,000–$3,400,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Zendaya | Cohort median |
|---|---|---|
| Engagement rate | 2.98% | 1.02% |
| Average likes | 5,225,923 | 25,711 |
| Average comments | 15,049 | 376 |
| Posts per week | 0.54 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Zendaya is a verified Instagram creator on Instagram, with 175.9M followers.
Zendaya has 175,893,823 followers on Instagram (175.9M) as of Jul 15, 2026.
Zendaya's engagement rate is 2.98%, calculated from average likes and comments per post relative to followers.
Posts by Zendaya average 5,225,923 likes and 15,049 comments.
Zendaya posts less than once a week on average.
Zendaya is registered as a creator account on Instagram and is verified.
Yes. Zendaya carries the blue verified badge on Instagram.
A sponsored post from Zendaya is estimated at $1,800,000 to $3,400,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
3,511
15,049
Posts / Week
0.54
Growth Score
59.6 / 100
Est. Post Value
$1.8M–$3.4M
Engagement
0.25%
