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51.2M
Following
19
Total Posts
Engagement Rate
1.85%
Avg Likes
940,987
Avg Comments
Reaching 51.2M followers on Instagram, Zayn Malik is a verified Instagram creator. To date Zayn Malik has posted 98 times, currently less than one post a week. Engagement runs at 1.85%, or about 940,987 likes and 8,446 comments per post.
Zayn's Instagram presence spans 98 posts and 51.2M followers, profiling it as a creator account.
Posts by Zayn tend to gather 940,987 likes and 8,446 comments, about one interaction per 54 followers.
At one comment per 111 likes, the ratio points to an audience that mostly engages through likes.
Over recent weeks, Zayn has published less than one post per week.
Zayn follows only 19 accounts while being followed by 51.2M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$330,000–$620,000
Based on 51.2M followers and a 1.85% engagement rate, a single sponsored post by Zayn is worth an estimated $330,000–$620,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Zayn | Cohort median |
|---|---|---|
| Engagement rate | 1.85% | 1.02% |
| Average likes | 940,987 | 25,711 |
| Average comments | 8,446 | 376 |
| Posts per week | 0.57 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Zayn Malik is a verified Instagram creator on Instagram, with 51.2M followers.
Zayn Malik posts on Instagram as @zayn.
Zayn Malik has 51,246,253 followers on Instagram (51.2M) as of Jul 9, 2026.
Zayn Malik's engagement rate is 1.85%, calculated from average likes and comments per post relative to followers.
Posts by Zayn Malik average 940,987 likes and 8,446 comments.
Zayn Malik posts less than once a week on average.
Zayn Malik is registered as a creator account on Instagram and is verified.
Yes. Zayn Malik carries the blue verified badge on Instagram.
A sponsored post from Zayn Malik is estimated at $330,000 to $620,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
98
8,446
Posts / Week
0.57
Growth Score
37 / 100
Follower Ratio
2697171.2×
Engagement
2.6%