Matthew Choi
@mattchoi. · YouTube
My name is Matt Choi! I'm a Korean American Entrepreneur, Content Creator, and Athlete. I’m all about pushing limits, breaking barriers, and living life to the fullest. As a former Division 1 football player turned entrepreneur and endurance athlete, I’m on a mission to inspire you to take that first step toward a healthier, more active life. Whether it’s running marathons, tackling ultramarathons, or just getting out of your comfort zone, I’m here to share my journey and motivate you to start yours.
308K
Subscribers
185.4M
Total views
1,000
Videos
15.8K
Avg. views / video
0.12%
Engagement rate
Matthew Choi is a YouTube channel with 308K subscribers and 185.4M total views across 1,000 videos. A typical upload reaches 15.8K views at a 0.12% engagement rate.
The numbers on this page come from InstMe's monitoring pipeline and refresh automatically as the channel is rescanned — audience size, view performance and engagement, side by side with the channel's recent uploads.
Audience & content
Publishing Activity
Dormant
Last upload Apr 14, 2026 · ≈12.9 uploads/month lifetime.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the topic — not measured for this channel.
Content Focus
Primary: Physical fitness
Secondary: Lifestyle
Matthew Choi vs similar channels
| Metric | Matthew Choi | Cohort median |
|---|---|---|
| Avg. views per video | 15.8K | 18.9K |
| Engagement rate | 0.12% | 0.23% |
| Videos published | 1,000 | 448 |
Median values from 3,321 YouTube channels with 100K–1M subscribers in the InstMe index, refreshed daily.
Estimated sponsorship value
$240–$550per dedicated video
Based on 15.8K average views per video, a dedicated sponsored video on Matthew Choi is worth an estimated $240–$550. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Frequently asked questions
How many subscribers does Matthew Choi have?
Matthew Choi has 308K subscribers on YouTube, with 185.4M total channel views across 1,000 videos.
What is Matthew Choi's YouTube handle?
Matthew Choi publishes on YouTube as @mattchoi..
How many views does Matthew Choi get per video?
Matthew Choi averages 15.8K views per video. Views-per-video is usually a better sponsorship predictor than the subscriber count alone.
What is Matthew Choi's engagement rate?
Matthew Choi's measured engagement rate is 0.12% (likes and comments relative to views on recent videos).
How much does a sponsored video from Matthew Choi cost?
Based on 15.8K average views per video, a dedicated sponsored video on Matthew Choi is worth an estimated $240–$550. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Is Matthew Choi still active on YouTube?
Matthew Choi's most recent video was published on April 14, 2026.
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