Bobbi Brown Cosmetics
@bobbibrown · YouTube · United States
Founded in New York and inspired by simplicity, we create essential beauty that’s more than makeup–smarter, simpler products and easy techniques designed to stand up to your day. Beauty for every real-life moment–we’re in it with you every step of the way.
300K
Subscribers
21.5M
Total views
173
Videos
3.9K
Avg. views / video
0.03%
Engagement rate
With 300K subscribers, Bobbi Brown Cosmetics has accumulated 21.5M views over 173 videos. Recent uploads average 3.9K views each, earning a 0.03% engagement rate.
InstMe tracks this channel continuously: the stats below update as new videos land, so what you see reflects how the channel performs now — not a snapshot from months ago.
Audience & content
Publishing Activity
Actively publishing
Last upload Jul 13, 2026 · ≈0.7 uploads/month lifetime.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in United States, modeled from the topic — not measured for this channel.
Content Focus
Primary: Lifestyle
Bobbi Brown Cosmetics vs similar channels
| Metric | Bobbi Brown Cosmetics | Cohort median |
|---|---|---|
| Avg. views per video | 3.9K | 18.9K |
| Engagement rate | 0.03% | 0.23% |
| Videos published | 173 | 448 |
Median values from 3,321 YouTube channels with 100K–1M subscribers in the InstMe index, refreshed daily.
Estimated sponsorship value
$58–$140per dedicated video
Based on 3.9K average views per video, a dedicated sponsored video on Bobbi Brown Cosmetics is worth an estimated $58–$140. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Frequently asked questions
How many subscribers does Bobbi Brown Cosmetics have?
Bobbi Brown Cosmetics has 300K subscribers on YouTube, with 21.5M total channel views across 173 videos.
What is Bobbi Brown Cosmetics's YouTube handle?
Bobbi Brown Cosmetics publishes on YouTube as @bobbibrown.
How many views does Bobbi Brown Cosmetics get per video?
Bobbi Brown Cosmetics averages 3.9K views per video. Views-per-video is usually a better sponsorship predictor than the subscriber count alone.
What is Bobbi Brown Cosmetics's engagement rate?
Bobbi Brown Cosmetics's measured engagement rate is 0.03% (likes and comments relative to views on recent videos).
How much does a sponsored video from Bobbi Brown Cosmetics cost?
Based on 3.9K average views per video, a dedicated sponsored video on Bobbi Brown Cosmetics is worth an estimated $58–$140. This is a modeled range from view counts and typical YouTube CPMs, not a quoted rate — actual pricing depends on niche, format, usage rights and exclusivity.
Is Bobbi Brown Cosmetics still active on YouTube?
Bobbi Brown Cosmetics's most recent video was published on July 13, 2026.
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