Yelp

Yelp's Instagram presence spans 4,473 posts and 155.7K followers, profiling it as a business account.

Yelp's posts draw around 104 likes and 7 comments each, close to one interaction for every 1,404 followers.

At one comment per 16 likes, the ratio points to an unusually discussion-heavy audience.

Yelp's recent cadence works out to about 16 posts per week, more than one per day.

Yelp follows only 547 accounts while being followed by 155.7K, the lopsided ratio of an established creator or brand.