your trusted guide to the internet. 🎤 @yahooentertainment 🧘♀️ 🏀 💲
Followers
624.1K
Following
94
Total Posts
Engagement Rate
1.56%
Avg Likes
9,630
Avg Comments
Yahoo News runs a verified News & media website brand account with 624.1K followers on Instagram. The account has published 15,038 posts, currently around 22 posts a week. Typical posts draw 9,630 likes and 98 comments, putting engagement at 1.56%.
As a News & media website account, Yahoonews reaches 624.1K followers on Instagram across 15,038 published posts.
Across recent posts, Yahoonews picks up 9,630 likes and 98 comments on average, one interaction per 64 followers.
The comment-to-like ratio works out to one comment per 98 likes, pointing to an audience that mostly engages through likes.
Yahoonews's videos average 107.6K views per post.
Recent posting activity averages about 22 posts per week, more than one per day.
The account follows just 94 others against 624.1K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$3,400–$6,300
Based on 624.1K followers and a 1.56% engagement rate, a single sponsored post by Yahoonews is worth an estimated $3,400–$6,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: News & media website
| Metric | Yahoonews | Cohort median |
|---|---|---|
| Engagement rate | 1.56% | 1.25% |
| Average likes | 9,630 | 2,985 |
| Average comments | 98 | 73 |
| Posts per week | 22.18 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
Yahoo News is a verified news & media website brand on Instagram, with 624.1K followers.
Yahoo News posts on Instagram as @yahoonews.
Yahoo News has 624,087 followers on Instagram (624.1K) as of Apr 5, 2026.
Yahoo News's engagement rate is 1.56%, calculated from average likes and comments per post relative to followers.
Posts by Yahoo News average 9,630 likes and 98 comments.
Yahoo News posts about 22 times per week on average.
Yahoo News is registered as a business account on Instagram and is verified.
Yahoo News is categorized as a news & media website account in the InstME index, based on the profile's bio and Instagram category across 15,038 posts.
Yes. Yahoo News carries the blue verified badge on Instagram.
15,038
98
Avg Views
107,565
Posts / Week
22.18
Growth Score
31.2 / 100
2.5M
Engagement
1.12%
A sponsored post from Yahoo News is estimated at $3,400 to $6,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
