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Yahoo Life is a verified Publishers brand, with 133.9K followers on Instagram. To date Yahoo Life has posted 5,160 times, currently around 9 posts a week. Posts average 77 likes and 4 comments, an engagement rate of 0.06%.
Tracked in the InstME index, Yahoolife is a Publishers account with 133.9K followers and a back catalogue of 5,160 posts.
Typical engagement for Yahoolife runs to 77 likes and 4 comments a post, one interaction per 1,667 followers.
The like-to-comment split is roughly 22 to one, indicating a healthy amount of conversation.
Video posts from Yahoolife average 11.3K views.
In recent weeks Yahoolife has kept to about 9 posts per week, more than one per day.
Yahoolife keeps its following list short (1,030) relative to 133.9K followers, as established creators and brands tend to.
Estimated sponsored-post value
$470–$870
Based on 133.9K followers and a 0.06% engagement rate, a single sponsored post by Yahoolife is worth an estimated $470–$870. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Publishers
| Metric | Yahoolife | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 1.25% |
| Average likes | 77 | 2,985 |
| Average comments | 4 | 73 |
| Posts per week | 9.04 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 7, 2026
Yahoo Life is a verified publishers brand on Instagram, with 133.9K followers.
Yahoo Life posts on Instagram as @yahoolife.
Yahoo Life has 133,893 followers on Instagram (133.9K) as of Apr 7, 2026.
Yahoo Life's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers.
Posts by Yahoo Life average 77 likes and 4 comments.
Yahoo Life posts about 9 times per week on average.
Yahoo Life is registered as a business account on Instagram and is verified.
Yahoo Life is categorized as a publishers account in the InstME index, based on the profile's bio and Instagram category across 5,160 posts.
Yes. Yahoo Life carries the blue verified badge on Instagram.
Total Posts
5,160
Avg Comments
4
Engagement
0.31%
A sponsored post from Yahoo Life is estimated at $470 to $870. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.