XO Tours is the first all-female tour operator in Vietnam! Voted 1 of The Best Food Tours in the World by Forbes, USA Today, NY Times, Food & Wine!
Outreach This Creator For FreeOn Instagram, XO Tours Vietnam | Tours Led By Women is a Food brand based in Vietnam with an audience of 145.8K. XO Tours Vietnam | Tours Led By Women has shared 1,038 posts to date, currently less than one post a week. Engagement runs at 9.33%, or about 13,294 likes and 312 comments per post.
Tracked in the InstME index, Xotours is a Food account with 145.8K followers and a back catalogue of 1,038 posts.
Xotours records a 9.33% engagement rate, in the top quarter (median: 0.74%) for the 1,551 Food accounts with 100K–1M followers tracked in the InstME index.
At one comment per 43 likes, the ratio points to a healthy amount of conversation.
Xotours keeps a posting cadence of less than one post per week.
Xotours keeps its following list short (57) relative to 145.8K followers, as established creators and brands tend to.
Estimated sponsored-post value
$2,000–$3,800
Based on 145.8K followers and a 9.33% engagement rate, a single sponsored post by Xotours is worth an estimated $2,000–$3,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in Vietnam, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Xotours | Cohort median |
|---|---|---|
| Engagement rate | 9.33% | 0.74% |
| Average likes | 13,294 | 1,665 |
| Average comments | 312 | 54 |
| Posts per week | 0.13 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 17, 2026
XO Tours Vietnam | Tours Led By Women is a food brand based in Vietnam on Instagram, with 145.8K followers.
XO Tours Vietnam | Tours Led By Women posts on Instagram as @xotours.
XO Tours Vietnam | Tours Led By Women has 145,818 followers on Instagram (145.8K) as of Sep 17, 2026.
XO Tours Vietnam | Tours Led By Women's engagement rate is 9.33%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by XO Tours Vietnam | Tours Led By Women average 13,294 likes and 312 comments.
XO Tours Vietnam | Tours Led By Women posts less than once a week on average.
XO Tours Vietnam | Tours Led By Women is registered as a business account on Instagram.
Avg Comments
312
Engagement
0%
XO Tours Vietnam | Tours Led By Women is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 1,038 posts.
XO Tours Vietnam | Tours Led By Women's profile places the account in Vietnam. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from XO Tours Vietnam | Tours Led By Women is estimated at $2,000 to $3,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
