🐰 Cruelty free NZ Cosmetic & Skincare 💋 Makeup, Lashes & More 📸 Tag to be featured #xobeauty 👱🏼♀️ By @Shaaanxo 💕 TRUSTED BY 80k+ CUSTOMERS WORLDWIDE
Outreach This Creator For FreeFollowers
145K
Following
656
Total Posts
Engagement Rate
0.29%
Avg Likes
416
Avg Comments
#xoBeauty runs a Beauty brand account with 145K followers on Instagram. The account has published 4,300 posts, currently less than one post a week. Posts average 416 likes and 11 comments, an engagement rate of 0.29%.
Counting 145K followers and 4,300 posts, Xobeautyshop sits in the InstME index as a Beauty account.
Benchmarked against 1,553 Beauty accounts with 100K–1M followers, Xobeautyshop posts a 0.29% engagement rate that is below the median of 0.47%.
The comment-to-like ratio works out to one comment per 38 likes, pointing to a healthy amount of conversation.
Xobeautyshop maintains a rhythm of less than one post per week.
With 145K followers but only 656 accounts followed back, Xobeautyshop shows the ratio of a well-established account.
Estimated sponsored-post value
$510–$940
Based on 145K followers and a 0.29% engagement rate, a single sponsored post by Xobeautyshop is worth an estimated $510–$940. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
| Metric | Xobeautyshop | Cohort median |
|---|---|---|
| Engagement rate | 0.29% | 0.47% |
| Average likes | 416 | 1,059 |
| Average comments | 11 | 46 |
| Posts per week | 0.07 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 31, 2026
#xoBeauty is a beauty brand on Instagram, with 145K followers.
#xoBeauty posts on Instagram as @xobeautyshop.
#xoBeauty has 145,014 followers on Instagram (145K) as of Aug 31, 2026.
#xoBeauty's engagement rate is 0.29%, calculated from average likes and comments per post relative to followers. That is below the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by #xoBeauty average 416 likes and 11 comments.
#xoBeauty posts less than once a week on average.
#xoBeauty is registered as a business account on Instagram.
#xoBeauty is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 4,300 posts.
A sponsored post from #xoBeauty is estimated at $510 to $940. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
4,300
11
Posts / Week
0.07
Growth Score
5.8 / 100
Last Post
2 months ago
Engagement
0.11%
