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Xero is a verified business account, with 95.1K followers on Instagram. The account has published 832 posts, currently around 17 posts a week. Posts average 283 likes and 4 comments, an engagement rate of 0.3%.
On Instagram, Xero runs a business account that has published 832 posts and gathered 95.1K followers.
Among accounts with 10K–100K followers, Xero's 0.3% engagement rate sits in the bottom 16%.
The like-to-comment split is roughly 67 to one, indicating an audience that mostly engages through likes.
Over recent weeks, Xero has published about 17 posts per week, more than one per day.
InstME's audience-quality checks score Xero at 100/100, with an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Xero follows only 104 accounts while being followed by 95.1K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$330–$620
Based on 95.1K followers and a 0.3% engagement rate, a single sponsored post by Xero is worth an estimated $330–$620. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Xero | Cohort median |
|---|---|---|
| Engagement rate | 0.3% | 1.45% |
| Average likes | 283 | 339 |
| Average comments | 4 | 18 |
| Posts per week | 16.95 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
Xero is a verified Instagram brand on Instagram, with 95.1K followers.
Xero has 95,097 followers on Instagram (95.1K) as of Jul 14, 2026.
Xero's engagement rate is 0.3%, calculated from average likes and comments per post relative to followers.
Posts by Xero average 283 likes and 4 comments.
Xero posts about 17 times per week on average.
InstME's audience-quality analysis estimates about 0% of Xero's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Xero is registered as a business account on Instagram and is verified.
Yes. Xero carries the blue verified badge on Instagram.
A sponsored post from Xero is estimated at $330 to $620. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
832
Avg Comments
4
Engagement
0.42%
