Xala is a restorative, low-density destination on Mexico’s Pacific coast created to bring people closer to nature and one another. Experience Xala.
XALA is a verified Travel brand based in Mexico. The account has built 20.2K followers on Instagram. XALA has shared 1,030 posts to date, currently around 3 posts a week. Engagement runs at 0.62%, or about 123 likes and 1 comments per post.
As a Travel account, Xala.mx reaches 20.2K followers on Instagram across 1,030 published posts.
Xala.mx's 0.62% engagement rate is below the median of 1.02% among Travel accounts with 10K–100K followers, measured across 2,887 accounts in the InstME index.
One comment lands for every 114 likes, which reads as an audience that mostly engages through likes.
Posting frequency for Xala.mx sits at about 3 posts per week.
The account follows just 103 others against 20.2K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$71–$130
Based on 20.2K followers and a 0.62% engagement rate, a single sponsored post by Xala.mx is worth an estimated $71–$130. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators in Mexico, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
| Metric | Xala.mx | Cohort median |
|---|---|---|
| Engagement rate | 0.62% | 1.02% |
| Average likes | 123 | 250 |
| Average comments | 1 | 14 |
| Posts per week | 3.02 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Xala.mx | Cohort median |
|---|---|---|
| Engagement rate | 0.62% | 1.4% |
| Average likes | 123 | 316 |
| Average comments | 1 | 15 |
| Posts per week | 3.02 | 0.65 |
Median values from 935 accounts in Mexico with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 3, 2026
XALA is a verified travel brand based in Mexico on Instagram, with 20.2K followers.
XALA posts on Instagram as @xala.mx.
XALA has 20,203 followers on Instagram (20.2K) as of Sep 3, 2026.
XALA's engagement rate is 0.62%, calculated from average likes and comments per post relative to followers. That is below the median of 1.02% for Travel accounts with 10K–100K followers in the InstME index.
Posts by XALA average 123 likes and 1 comments.
XALA posts about 3 times per week on average.
XALA is registered as a business account on Instagram and is verified.
XALA is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 1,030 posts.
XALA's profile places the account in Mexico. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. XALA carries the blue verified badge on Instagram.
Avg Comments
1
22.4K
Engagement
2.51%
A sponsored post from XALA is estimated at $71 to $130. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
