Powering the people who power our state. #WPUNJ #WeAreWillPower #PowerhouseOfProgress
Outreach This Creator For FreeFollowers
20.9K
Following
5.9K
Total Posts
Engagement Rate
2.09%
Avg Likes
432
Avg Comments
William Paterson University is an Education brand, with 20.9K followers on Instagram. William Paterson University has shared 2,976 posts to date, currently less than one post a week. Posts average 432 likes and 5 comments, an engagement rate of 2.09%.
Wpunj operates an Education account on Instagram, pairing 20.9K followers with 2,976 posts.
Wpunj records a 2.09% engagement rate, above the median of 1.3% for the 962 Education accounts with 10K–100K followers tracked in the InstME index.
For roughly every 88 likes there is one comment, an audience that mostly engages through likes.
Wpunj currently publishes less than one post per week.
Estimated sponsored-post value
$150–$280
Based on 20.9K followers and a 2.09% engagement rate, a single sponsored post by Wpunj is worth an estimated $150–$280. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Roughly balanced · mostly 18–34
Typical for Education creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Education
| Metric | Wpunj | Cohort median |
|---|---|---|
| Engagement rate | 2.09% | 1.3% |
| Average likes | 432 | 368 |
| Average comments | 5 | 8 |
| Posts per week | 0.25 | 1.06 |
Median values from 962 Education accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 28, 2026
William Paterson University is a education brand on Instagram, with 20.9K followers.
William Paterson University posts on Instagram as @wpunj.
William Paterson University has 20,933 followers on Instagram (20.9K) as of Apr 28, 2026.
William Paterson University's engagement rate is 2.09%, calculated from average likes and comments per post relative to followers. That is above the median of 1.3% for Education accounts with 10K–100K followers in the InstME index.
Posts by William Paterson University average 432 likes and 5 comments.
William Paterson University posts less than once a week on average.
William Paterson University is registered as a business account on Instagram.
William Paterson University is categorized as an education account in the InstME index, based on the profile's bio and Instagram category across 2,976 posts.
2,976
5
Posts / Week
0.25
Growth Score
41.8 / 100
Follower Ratio
3.5×
Followers
60.5K
Engagement
0.31%
A sponsored post from William Paterson University is estimated at $150 to $280. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
