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Wolf & Badger is a verified Shopping & retail brand based in United States, with 905.7K followers on Instagram. To date Wolf & Badger has posted 4,877 times, currently around 14 posts a week. Posts average 117 likes and 5 comments, an engagement rate of 0.01%.
Tracked in the InstME index, Wolfandbadger is a Shopping & retail account with 905.7K followers and a back catalogue of 4,877 posts.
For accounts with 100K–1M followers, Wolfandbadger's 0.01% engagement rate reads as in the bottom 1% in the InstME index.
The like-to-comment split is roughly 22 to one, indicating a healthy amount of conversation.
In recent weeks Wolfandbadger has kept to about 14 posts per week, more than one per day.
Quality checks give Wolfandbadger 64/100; around 30% of the audience appears low-quality or inactive, a solid result.
Wolfandbadger keeps its following list short (7,495) relative to 905.7K followers, as established creators and brands tend to.
Estimated sponsored-post value
$3,200–$5,900
Based on 905.7K followers and a 0.01% engagement rate, a single sponsored post by Wolfandbadger is worth an estimated $3,200–$5,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Shopping & retail
| Metric | Wolfandbadger | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 1.25% |
| Average likes | 117 | 2,985 |
| Average comments | 5 | 73 |
| Posts per week | 14 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Wolfandbadger | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 0.86% |
| Average likes | 117 | 2,003 |
| Average comments | 5 | 56 |
| Posts per week | 14 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Wolf & Badger is a verified shopping & retail brand based in United States on Instagram, with 905.7K followers.
Wolf & Badger posts on Instagram as @wolfandbadger.
Wolf & Badger has 905,718 followers on Instagram (905.7K) as of Apr 27, 2026.
Wolf & Badger's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers.
Posts by Wolf & Badger average 117 likes and 5 comments.
Wolf & Badger posts about 14 times per week on average.
InstME's audience-quality analysis estimates about 30% of Wolf & Badger's followers are low-quality or inactive, giving an audience-quality score of 64/100.
Wolf & Badger is registered as a business account on Instagram and is verified.
Wolf & Badger is categorized as a shopping & retail account in the InstME index, based on the profile's bio and Instagram category across 4,877 posts.
Total Posts
4,877
Avg Comments
5
Engagement
0.11%
Wolf & Badger's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Wolf & Badger carries the blue verified badge on Instagram.
A sponsored post from Wolf & Badger is estimated at $3,200 to $5,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
