A men’s lifestyle magazine and newsletter. Find magazine subscription, stockist, and product info on our Website and Newsletter at the link below!
Outreach This Creator For FreeFollowers
51.4K
Following
608
Total Posts
Engagement Rate
1.27%
Avg Likes
643
Avg Comments
Wm Brown is a Lifestyle brand, with 51.4K followers on Instagram. Wm Brown has shared 899 posts to date, currently around 2 posts a week. Typical posts draw 643 likes and 11 comments, putting engagement at 1.27%.
Wmbrownmagazine operates a Lifestyle account on Instagram, pairing 51.4K followers with 899 posts.
Against 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, Wmbrownmagazine's 1.27% engagement rate lands below the median of 3.25%.
The like-to-comment split is roughly 58 to one, indicating a healthy amount of conversation.
Over recent weeks, Wmbrownmagazine has published about one post per week.
Estimated sponsored-post value
$230–$420
Based on 51.4K followers and a 1.27% engagement rate, a single sponsored post by Wmbrownmagazine is worth an estimated $230–$420. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Wmbrownmagazine | Cohort median |
|---|---|---|
| Engagement rate | 1.27% | 3.25% |
| Average likes | 643 | 875 |
| Average comments | 11 | 33 |
| Posts per week | 1.76 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 28, 2026
Wm Brown is a lifestyle brand on Instagram, with 51.4K followers.
Wm Brown posts on Instagram as @wmbrownmagazine.
Wm Brown has 51,384 followers on Instagram (51.4K) as of Aug 28, 2026.
Wm Brown's engagement rate is 1.27%, calculated from average likes and comments per post relative to followers. That is below the median of 3.25% for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Wm Brown average 643 likes and 11 comments.
Wm Brown posts about 2 times per week on average.
Wm Brown is registered as a business account on Instagram.
Wm Brown is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 899 posts.
A sponsored post from Wm Brown is estimated at $230 to $420. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
899
11
Posts / Week
1.76
Growth Score
25.4 / 100
Last Post
12 days ago
Engagement
0.31%
