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Reaching 213.9K followers on Instagram, Willy Martin is a verified Lifestyle creator. The account has published 8,962 posts, currently around 1 post a week. Posts average 1,718 likes and 175 comments, an engagement rate of 0.88%.
Willymartin operates a Lifestyle account on Instagram, pairing 213.9K followers with 8,962 posts.
Willymartin records a 0.88% engagement rate, in the bottom quarter (median: 2.99%) for the 826 Lifestyle accounts with 100K–1M followers tracked in the InstME index.
Followers leave about one comment for every 10 likes, an unusually discussion-heavy audience.
In recent weeks Willymartin has kept to about one post per week.
Quality checks give Willymartin 100/100; around 0% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$750–$1,400
Based on 213.9K followers and a 0.88% engagement rate, a single sponsored post by Willymartin is worth an estimated $750–$1,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Willymartin | Cohort median |
|---|---|---|
| Engagement rate | 0.88% | 2.99% |
| Average likes | 1,718 | 7,188 |
| Average comments | 175 | 111 |
| Posts per week | 1.25 | 0.47 |
Median values from 826 Lifestyle accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 21, 2026
Willy Martin is a verified lifestyle creator on Instagram, with 213.9K followers.
Willy Martin posts on Instagram as @willymartin.
Willy Martin has 213,885 followers on Instagram (213.9K) as of Sep 21, 2026.
Willy Martin's engagement rate is 0.88%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.99%) for Lifestyle accounts with 100K–1M followers in the InstME index.
Posts by Willy Martin average 1,718 likes and 175 comments.
Willy Martin posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of Willy Martin's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Willy Martin is registered as a creator account on Instagram and is verified.
Willy Martin is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 8,962 posts.
Total Posts
8,962
Avg Comments
175
Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Engagement
1.47%
Yes. Willy Martin carries the blue verified badge on Instagram.
A sponsored post from Willy Martin is estimated at $750 to $1,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.