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Followers
120.8K
Following
1K
Total Posts
Engagement Rate
4.05%
Avg Likes
4,587
Avg Comments
Reaching 120.8K followers on Instagram, Will Drey is a verified Business creator based in United States. To date Will Drey has posted 365 times, currently less than one post a week. Posts average 4,587 likes and 305 comments, an engagement rate of 4.05%.
Tracked in the InstME index, Willdrey is a Business account with 120.8K followers and a back catalogue of 365 posts.
Willdrey records a 4.05% engagement rate, above the median of 1.25% for the 1,742 Business accounts with 100K–1M followers tracked in the InstME index.
For roughly every 15 likes there is one comment, an unusually discussion-heavy audience.
Over recent weeks, Willdrey has published less than one post per week.
Willdrey keeps its following list short (1,001) relative to 120.8K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,700–$3,100
Based on 120.8K followers and a 4.05% engagement rate, a single sponsored post by Willdrey is worth an estimated $1,700–$3,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Willdrey | Cohort median |
|---|---|---|
| Engagement rate | 4.05% | 1.25% |
| Average likes | 4,587 | 2,990 |
| Average comments | 305 | 92 |
| Posts per week | 0.05 | 0.39 |
Median values from 1,742 Business accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Willdrey | Cohort median |
|---|---|---|
| Engagement rate | 4.05% | 0.97% |
| Average likes | 4,587 | 2,090 |
| Average comments | 305 | 69 |
| Posts per week | 0.05 | 0.43 |
Median values from 332 Business accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Will Drey is a verified business creator based in United States on Instagram, with 120.8K followers.
Will Drey posts on Instagram as @willdrey.
Will Drey has 120,801 followers on Instagram (120.8K) as of Jul 11, 2026.
Will Drey's engagement rate is 4.05%, calculated from average likes and comments per post relative to followers. That is above the median of 1.25% for Business accounts with 100K–1M followers in the InstME index.
Posts by Will Drey average 4,587 likes and 305 comments.
Will Drey posts less than once a week on average.
Will Drey is registered as a creator account on Instagram and is verified.
Will Drey is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 365 posts.
Will Drey's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
365
305
Posts / Week
0.05
Growth Score
81 / 100
Follower Ratio
120.7×
343.6K
Engagement
0.84%
Yes. Will Drey carries the blue verified badge on Instagram.
A sponsored post from Will Drey is estimated at $1,700 to $3,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
