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Outreach This Creator For FreeFollowers
65.6K
Following
1K
Total Posts
Engagement Rate
0.18%
Avg Likes
115
Avg Comments
the Whitworth is a Home & DIY brand on Instagram based in United Kingdom, tracked in the InstME index with 65.6K followers. The account has published 3,895 posts, currently around 2 posts a week. Typical posts draw 115 likes and 1 comments, putting engagement at 0.18%.
Counting 65.6K followers and 3,895 posts, Whitworthart sits in the InstME index as a Home & DIY account.
Compared with 1,345 other Home & DIY accounts with 10K–100K followers in the InstME index, Whitworthart's 0.18% engagement rate is in the bottom quarter (median: 0.75%).
The comment-to-like ratio works out to one comment per 138 likes, pointing to an audience that mostly engages through likes.
Whitworthart maintains a rhythm of about 2 posts per week.
Estimated sponsored-post value
$230–$430
Based on 65.6K followers and a 0.18% engagement rate, a single sponsored post by Whitworthart is worth an estimated $230–$430. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Whitworthart | Cohort median |
|---|---|---|
| Engagement rate | 0.18% | 0.75% |
| Average likes | 115 | 200 |
| Average comments | 1 | 9 |
| Posts per week | 2.4 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Whitworthart | Cohort median |
|---|---|---|
| Engagement rate | 0.18% | 0.59% |
| Average likes | 115 | 163 |
| Average comments | 1 | 6 |
| Posts per week | 2.4 | 1.2 |
Median values from 73 Home & DIY accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
the Whitworth is a home & diy brand based in United Kingdom on Instagram, with 65.6K followers.
the Whitworth posts on Instagram as @whitworthart.
the Whitworth has 65,568 followers on Instagram (65.6K) as of Jul 10, 2026.
the Whitworth's engagement rate is 0.18%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by the Whitworth average 115 likes and 1 comments.
the Whitworth posts about 2 times per week on average.
the Whitworth is registered as a business account on Instagram.
the Whitworth is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 3,895 posts.
the Whitworth's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
3,895
1
Posts / Week
2.4
Growth Score
3.6 / 100
Follower Ratio
62.6×
Engagement
0.7%
A sponsored post from the Whitworth is estimated at $230 to $430. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
