Director/BBQ Marketing for @traegergrills, Entrepreneur w/National TV appearances on @nbc, @foxnews, @foxandfriends, @foodnetwork &
Chad Ward is a Business brand based in United States, with 60.9K followers on Instagram. The account has published 1,156 posts, currently around 2 posts a week. Engagement runs at 0.26%, or about 137 likes and 23 comments per post.
Whiskeybentbbq shows up in the InstME index as a Business account, 60.9K followers, 1,156 posts.
For Business accounts with 10K–100K followers, Whiskeybentbbq's 0.26% engagement rate is in the bottom quarter (median: 1.46%), a read from 5,335 accounts in the InstME index.
The audience comments once per 6 likes on average, an unusually discussion-heavy audience.
In recent weeks Whiskeybentbbq has kept to about 2 posts per week.
Estimated sponsored-post value
$210–$400
Based on 60.9K followers and a 0.26% engagement rate, a single sponsored post by Whiskeybentbbq is worth an estimated $210–$400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Whiskeybentbbq | Cohort median |
|---|---|---|
| Engagement rate | 0.26% | 1.46% |
| Average likes | 137 | 334 |
| Average comments | 23 | 22 |
| Posts per week | 2.4 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Whiskeybentbbq | Cohort median |
|---|---|---|
| Engagement rate | 0.26% | 1.1% |
| Average likes | 137 | 228 |
| Average comments | 23 | 14 |
| Posts per week | 2.4 | 0.34 |
Median values from 1,074 Business accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 27, 2026
Chad Ward is a business brand based in United States on Instagram, with 60.9K followers.
Chad Ward posts on Instagram as @whiskeybentbbq.
Chad Ward has 60,903 followers on Instagram (60.9K) as of Aug 27, 2026.
Chad Ward's engagement rate is 0.26%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.46%) for Business accounts with 10K–100K followers in the InstME index.
Posts by Chad Ward average 137 likes and 23 comments.
Chad Ward posts about 2 times per week on average.
Chad Ward is registered as a business account on Instagram.
Chad Ward is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 1,156 posts.
Chad Ward's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
1,156
Avg Comments
23
Engagement
0.6%
A sponsored post from Chad Ward is estimated at $210 to $400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
