NY documented through the eyes of NYers Created, run by @rickmcguire13 Hosted by @ferriswheeljay Video submission & Merch in link below👇👇👇
Outreach This Creator For FreeFollowers
2.1M
Following
273
Total Posts
Engagement Rate
1.94%
Avg Likes
40,229
Avg Comments
Whatisnewyork is an Instagram creator. The account has built 2.1M followers on Instagram. The account has published 4,136 posts, currently around 2 posts a week. Posts average 40,229 likes and 562 comments, an engagement rate of 1.94%.
Whatisnewyork is a creator account on Instagram with 2.1M followers and 4,136 published posts.
Across recent posts, Whatisnewyork picks up 40,229 likes and 562 comments on average, one interaction per 52 followers.
Followers weigh in with a comment about every 72 likes, an audience that mostly engages through likes.
Lately Whatisnewyork has been publishing about one post per week.
With 2.1M followers but only 273 accounts followed back, Whatisnewyork shows the ratio of a well-established account.
Estimated sponsored-post value
$14,000–$27,000
Based on 2.1M followers and a 1.94% engagement rate, a single sponsored post by Whatisnewyork is worth an estimated $14,000–$27,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Whatisnewyork | Cohort median |
|---|---|---|
| Engagement rate | 1.94% | 1.02% |
| Average likes | 40,229 | 25,711 |
| Average comments | 562 | 376 |
| Posts per week | 1.54 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Whatisnewyork is a Instagram creator on Instagram, with 2.1M followers.
Whatisnewyork has 2,107,670 followers on Instagram (2.1M) as of Jul 15, 2026.
Whatisnewyork's engagement rate is 1.94%, calculated from average likes and comments per post relative to followers.
Posts by Whatisnewyork average 40,229 likes and 562 comments.
Whatisnewyork posts about 2 times per week on average.
Whatisnewyork is registered as a creator account on Instagram.
A sponsored post from Whatisnewyork is estimated at $14,000 to $27,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
4,136
562
Posts / Week
1.54
Growth Score
38.8 / 100
Follower Ratio
7720.4×
Engagement
4.95%