GBH produces digital & broadcast programming that engages, illuminates and inspires, through drama and science, history, arts, culture and journalism.
Followers
139.8K
Following
100
Total Posts
Engagement Rate
21.63%
Avg Likes
30,014
Avg Comments
On Instagram, GBH is a verified Lifestyle creator based in United States with an audience of 139.8K. The account has published 3,983 posts, currently around 3 posts a week. Engagement runs at 21.63%, or about 30,014 likes and 221 comments per post.
Tracked in the InstME index, Wgbh is a Lifestyle account with 139.8K followers and a back catalogue of 3,983 posts.
Against 826 Lifestyle accounts with 100K–1M followers in the InstME index, Wgbh's 21.63% engagement rate lands in the top quarter (median: 2.99%).
For roughly every 136 likes there is one comment, an audience that mostly engages through likes.
Wgbh currently publishes about 3 posts per week.
Wgbh keeps its following list short (100) relative to 139.8K followers, as established creators and brands tend to.
Estimated sponsored-post value
$2,000–$3,600
Based on 139.8K followers and a 21.63% engagement rate, a single sponsored post by Wgbh is worth an estimated $2,000–$3,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Wgbh | Cohort median |
|---|---|---|
| Engagement rate | 21.63% | 2.99% |
| Average likes | 30,014 | 7,188 |
| Average comments | 221 | 111 |
| Posts per week | 3.36 | 0.47 |
Median values from 826 Lifestyle accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Wgbh | Cohort median |
|---|---|---|
| Engagement rate | 21.63% | 3.44% |
| Average likes | 30,014 | 7,206 |
| Average comments | 221 | 154 |
| Posts per week | 3.36 | 0.62 |
Median values from 41 Lifestyle accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
GBH is a verified lifestyle creator based in United States on Instagram, with 139.8K followers.
GBH posts on Instagram as @wgbh.
GBH has 139,796 followers on Instagram (139.8K) as of Jul 11, 2026.
GBH's engagement rate is 21.63%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 2.99%) for Lifestyle accounts with 100K–1M followers in the InstME index.
Posts by GBH average 30,014 likes and 221 comments.
GBH posts about 3 times per week on average.
GBH is registered as a creator account on Instagram and is verified.
GBH is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 3,983 posts.
GBH's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. GBH carries the blue verified badge on Instagram.
3,983
221
Posts / Week
3.36
Growth Score
100 / 100
Follower Ratio
1398.0×
Engagement
0.23%
A sponsored post from GBH is estimated at $2,000 to $3,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
