💡 Empowering creators with light 👇 Explore gear, events & education 🏬 Find an authorized retailer near you
Outreach This Creator For FreeFollowers
118.2K
Following
1K
Total Posts
Engagement Rate
0.61%
Avg Likes
650
Avg Comments
Westcott Lighting is a Travel brand on Instagram based in United States, tracked in the InstME index with 118.2K followers. Its posts sit across travel and tech. Westcott Lighting has shared 2,073 posts to date, currently less than one post a week. Typical posts draw 650 likes and 75 comments, putting engagement at 0.61%.
Westcottlighting is a Travel account whose 2,073 posts have grown a following of 118.2K on Instagram.
Benchmarked against 977 Travel accounts with 100K–1M followers, Westcottlighting posts a 0.61% engagement rate that is below the median of 0.92%.
The comment-to-like ratio works out to one comment per 9 likes, pointing to an unusually discussion-heavy audience.
Westcottlighting's output runs to less than one post per week.
With 118.2K followers but only 1,035 accounts followed back, Westcottlighting shows the ratio of a well-established account.
Estimated sponsored-post value
$410–$770
Based on 118.2K followers and a 0.61% engagement rate, a single sponsored post by Westcottlighting is worth an estimated $410–$770. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Tech
| Metric | Westcottlighting | Cohort median |
|---|---|---|
| Engagement rate | 0.61% | 0.92% |
| Average likes | 650 | 1,974 |
| Average comments | 75 | 53 |
| Posts per week | 0.49 | 0.73 |
Median values from 977 Travel accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Westcottlighting | Cohort median |
|---|---|---|
| Engagement rate | 0.61% | 0.75% |
| Average likes | 650 | 1,364 |
| Average comments | 75 | 45 |
| Posts per week | 0.49 | 0.65 |
Median values from 233 Travel accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 12, 2026
Westcott Lighting is a travel brand based in United States on Instagram, with 118.2K followers.
Westcott Lighting posts on Instagram as @westcottlighting.
Westcott Lighting has 118,160 followers on Instagram (118.2K) as of Jul 12, 2026.
Westcott Lighting's engagement rate is 0.61%, calculated from average likes and comments per post relative to followers. That is below the median of 0.92% for Travel accounts with 100K–1M followers in the InstME index.
Posts by Westcott Lighting average 650 likes and 75 comments.
Westcott Lighting posts less than once a week on average.
Westcott Lighting is registered as a business account on Instagram.
Westcott Lighting is categorized as a travel and tech account in the InstME index, based on the profile's bio and Instagram category across 2,073 posts.
Westcott Lighting's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,073
75
Posts / Week
0.49
Growth Score
12.2 / 100
Follower Ratio
114.2×
Engagement
4.7%
A sponsored post from Westcott Lighting is estimated at $410 to $770. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
