@
BrandFood & beverage
Enjoy the smooth, creamy taste of Werther's Original Caramel made with real butter & fresh cream. Share your favorite moments with us using #Werthers.
sprout.link/werthersoriginalusAudience
Browse top profilesFollowers
41.4K
Following
156
Total Posts
Engagement & Performance
Engagement Rate
0.16%
Avg Likes
62
Avg Comments
What the numbers say about @werthersoriginalus
@werthersoriginalus is an Automotive account on Instagram with 41.4K followers and 639 published posts.
Compared with 2,320 other Automotive accounts with 10K–100K followers in the InstME index, @werthersoriginalus's 0.16% engagement rate is in the bottom quarter (median: 1.33%).
The comment-to-like ratio works out to one comment per 14 likes, pointing to an unusually discussion-heavy audience.
Video posts from @werthersoriginalus average 139.8 views.
Recent posting activity averages less than one post per week.
The account follows just 156 others against 41.4K followers — a ratio typical of established creators and brands.
@werthersoriginalus vs similar accounts
| Metric | @werthersoriginalus | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 1.33% |
| Average likes | 62 | 329 |
| Average comments | 5 | 12 |
| Posts per week | 0.89 | 0.74 |
Median values from 2,320 Automotive accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
Unlock more stats about this user
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
Upgrade to ProSimilar Profiles
Explore Similar Segments
Data last updated: Apr 10, 2026
How @werthersoriginalus's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @werthersoriginalus: (62 avg likes + 5 avg comments) ÷ 41,449 followers × 100 ≈ 0.16%.
Frequently asked questions about @werthersoriginalus
How many followers does @werthersoriginalus have?
@werthersoriginalus has 41,449 followers on Instagram (41.4K) as of Apr 10, 2026.
What is @werthersoriginalus's engagement rate?
@werthersoriginalus's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.33%) for Automotive accounts with 10K–100K followers in the InstME index.
How many likes does @werthersoriginalus average per post?
Posts by @werthersoriginalus average 62 likes and 5 comments.
How often does @werthersoriginalus post on Instagram?
@werthersoriginalus posts less than once a week on average.
Is @werthersoriginalus a business or creator account?
@werthersoriginalus is registered as a business account on Instagram.
