Director Creative Production Macy’s Thanksgiving Day Parade, 4th fireworks etc. Yarn & Yoga (knit/crochet) — I used to date Martha Stewart on TV 🏳️🌈
On Instagram, Brendan Kennedy is a verified Fitness creator with an audience of 8.2K. The account has published 3,581 posts, currently less than one post a week. Engagement runs at 100%, or about 9,357 likes and 214 comments per post.
Tracked in the InstME index, Waywaw is a Fitness account with 8.2K followers and a back catalogue of 3,581 posts.
Against 5,196 Fitness accounts with 1K–10K followers in the InstME index, Waywaw's 100% engagement rate lands in the top quarter (median: 5.26%).
At one comment per 44 likes, the ratio points to a healthy amount of conversation.
Over recent weeks, Waywaw has published less than one post per week.
Estimated sponsored-post value
$120–$210
Based on 8.2K followers and a 100% engagement rate, a single sponsored post by Waywaw is worth an estimated $120–$210. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
| Metric | Waywaw | Cohort median |
|---|---|---|
| Engagement rate | 100% | 5.26% |
| Average likes | 9,357 | 145 |
| Average comments | 214 | 11 |
| Posts per week | 0.06 | 0.25 |
Median values from 5,196 Fitness accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 25, 2026
Brendan Kennedy is a verified fitness creator on Instagram, with 8.2K followers.
Brendan Kennedy posts on Instagram as @waywaw.
Brendan Kennedy has 8,239 followers on Instagram (8.2K) as of Sep 25, 2026.
Brendan Kennedy's engagement rate is 100%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 5.26%) for Fitness accounts with 1K–10K followers in the InstME index.
Posts by Brendan Kennedy average 9,357 likes and 214 comments.
Brendan Kennedy posts less than once a week on average.
Brendan Kennedy is registered as a creator account on Instagram and is verified.
Brendan Kennedy is categorized as a fitness account in the InstME index, based on the profile's bio and Instagram category across 3,581 posts.
Yes. Brendan Kennedy carries the blue verified badge on Instagram.
Total Posts
3,581
Avg Comments
214
Engagement
14.22%
A sponsored post from Brendan Kennedy is estimated at $120 to $210. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
