Followers
350.5K
Following
2.9K
Total Posts
Engagement Rate
0.2%
Avg Likes
631
Avg Comments
The Vitamin Shoppe is a verified Health brand on Instagram, tracked in the InstME index with 350.5K followers. To date The Vitamin Shoppe has posted 9,926 times, currently around 4 posts a week. Engagement runs at 0.2%, or about 631 likes and 73 comments per post.
Counting 350.5K followers and 9,926 posts, Vitaminshoppe sits in the InstME index as a Health account.
Compared with 264 other Health accounts with 100K–1M followers in the InstME index, Vitaminshoppe's 0.2% engagement rate is below the median of 0.57%.
The comment-to-like ratio works out to one comment per 9 likes, pointing to an unusually discussion-heavy audience.
Lately Vitaminshoppe has been publishing about 4 posts per week.
With 350.5K followers but only 2,937 accounts followed back, Vitaminshoppe shows the ratio of a well-established account.
Estimated sponsored-post value
$1,200–$2,300
Based on 350.5K followers and a 0.2% engagement rate, a single sponsored post by Vitaminshoppe is worth an estimated $1,200–$2,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Health creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Health
| Metric | Vitaminshoppe | Cohort median |
|---|---|---|
| Engagement rate | 0.2% | 0.57% |
| Average likes | 631 | 1,265 |
| Average comments | 73 | 46 |
| Posts per week | 3.79 | 0.69 |
Median values from 264 Health accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Apr 24, 2026
The Vitamin Shoppe is a verified health brand on Instagram, with 350.5K followers.
The Vitamin Shoppe posts on Instagram as @vitaminshoppe.
The Vitamin Shoppe has 350,524 followers on Instagram (350.5K) as of Apr 24, 2026.
The Vitamin Shoppe's engagement rate is 0.2%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Health accounts with 100K–1M followers in the InstME index.
Posts by The Vitamin Shoppe average 631 likes and 73 comments.
The Vitamin Shoppe posts about 4 times per week on average.
The Vitamin Shoppe is registered as a business account on Instagram and is verified.
The Vitamin Shoppe is categorized as a health account in the InstME index, based on the profile's bio and Instagram category across 9,926 posts.
Yes. The Vitamin Shoppe carries the blue verified badge on Instagram.
9,926
73
Posts / Week
3.79
Growth Score
4 / 100
Follower Ratio
119.3×
Engagement
0.18%
A sponsored post from The Vitamin Shoppe is estimated at $1,200 to $2,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
