Official account of the Utah Office of Tourism. Tag for a chance to be featured. 🧡
Visit Utah is a verified business account on Instagram, tracked in the InstME index with 204.3K followers. The account has published 2,941 posts, currently around 1 post a week. Typical posts draw 1,007 likes and 19 comments, putting engagement at 0.5%.
The business account Visitutah has posted 2,941 times on Instagram and drawn 204.3K followers.
Each post from Visitutah averages 1,007 likes and 19 comments, or about one interaction per 199 followers.
Comments arrive at about one per 52 likes, a sign of a healthy amount of conversation.
Visitutah maintains a rhythm of about one post per week.
The account follows just 1,236 others against 204.3K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$710–$1,300
Based on 204.3K followers and a 0.5% engagement rate, a single sponsored post by Visitutah is worth an estimated $710–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Visitutah | Cohort median |
|---|---|---|
| Engagement rate | 0.5% | 1.25% |
| Average likes | 1,007 | 2,985 |
| Average comments | 19 | 73 |
| Posts per week | 1.45 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 9, 2026
Visit Utah is a verified Instagram brand on Instagram, with 204.3K followers.
Visit Utah posts on Instagram as @visitutah.
Visit Utah has 204,268 followers on Instagram (204.3K) as of Jul 9, 2026.
Visit Utah's engagement rate is 0.5%, calculated from average likes and comments per post relative to followers.
Posts by Visit Utah average 1,007 likes and 19 comments.
Visit Utah posts about 1 time per week on average.
Visit Utah is registered as a business account on Instagram and is verified.
Yes. Visit Utah carries the blue verified badge on Instagram.
A sponsored post from Visit Utah is estimated at $710 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
2,941
Avg Comments
19
Engagement
0.03%
