The official tourism body for Norwich, the #CityofStories. *Account monitored Mon-Fri* 👇What’s On | See & Do | Eat & Drink | Stay
Outreach This Creator For FreeVisitnorwich is a Travel brand on Instagram, tracked in the InstME index with 37.1K followers. The account has published 1,483 posts, currently around 3 posts a week. Posts average 237 likes and 14 comments, an engagement rate of 0.68%.
The Travel account Visitnorwich has posted 1,483 times on Instagram and drawn 37.1K followers.
Visitnorwich's 0.68% engagement rate is below the median of 1.02% among Travel accounts with 10K–100K followers, measured across 2,887 accounts in the InstME index.
Comments arrive at about one per 17 likes, a sign of an unusually discussion-heavy audience.
Visitnorwich's videos average 4.5K views per post.
Recent posting activity averages about 3 posts per week.
Visitnorwich comes in at 94/100 for audience quality, with 5% of followers estimated low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$130–$240
Based on 37.1K followers and a 0.68% engagement rate, a single sponsored post by Visitnorwich is worth an estimated $130–$240. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Visitnorwich | Cohort median |
|---|---|---|
| Engagement rate | 0.68% | 1.02% |
| Average likes | 237 | 250 |
| Average comments | 14 | 14 |
| Posts per week | 2.94 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 9, 2026
Visitnorwich is a travel brand on Instagram, with 37.1K followers.
Visitnorwich has 37,116 followers on Instagram (37.1K) as of Aug 9, 2026.
Visitnorwich's engagement rate is 0.68%, calculated from average likes and comments per post relative to followers. That is below the median of 1.02% for Travel accounts with 10K–100K followers in the InstME index.
Posts by Visitnorwich average 237 likes and 14 comments.
Visitnorwich posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 5% of Visitnorwich's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Visitnorwich is registered as a business account on Instagram.
Total Posts
1,483
Avg Comments
14
More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Engagement
0.41%
Visitnorwich is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 1,483 posts.
A sponsored post from Visitnorwich is estimated at $130 to $240. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
