Sharing the best of Lucerne 💙 🇨🇭 Official account of Lucerne Tourism 📷 Use or tag us in your pictures
Luzern | Lucerne is a verified business account based in Switzerland. The account has built 70.3K followers on Instagram. Luzern | Lucerne has shared 1,551 posts to date, currently around 8 posts a week. Posts average 558 likes and 7 comments, an engagement rate of 0.8%.
The business account Visitlucerne has posted 1,551 times on Instagram and drawn 70.3K followers.
Each post from Visitlucerne averages 558 likes and 7 comments, or about one interaction per 125 followers.
Comments arrive at about one per 86 likes, a sign of an audience that mostly engages through likes.
Posting frequency for Visitlucerne sits at about 8 posts per week, more than one per day.
Estimated sponsored-post value
$250–$460
Based on 70.3K followers and a 0.8% engagement rate, a single sponsored post by Visitlucerne is worth an estimated $250–$460. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Visitlucerne | Cohort median |
|---|---|---|
| Engagement rate | 0.8% | 1.45% |
| Average likes | 558 | 339 |
| Average comments | 7 | 18 |
| Posts per week | 8.42 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Visitlucerne | Cohort median |
|---|---|---|
| Engagement rate | 0.8% | 1.19% |
| Average likes | 558 | 345 |
| Average comments | 7 | 12 |
| Posts per week | 8.42 | 1.05 |
Median values from 261 accounts in Switzerland with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Luzern | Lucerne is a verified Instagram brand based in Switzerland on Instagram, with 70.3K followers.
Luzern | Lucerne posts on Instagram as @visitlucerne.
Luzern | Lucerne has 70,297 followers on Instagram (70.3K) as of Jul 10, 2026.
Luzern | Lucerne's engagement rate is 0.8%, calculated from average likes and comments per post relative to followers.
Posts by Luzern | Lucerne average 558 likes and 7 comments.
Luzern | Lucerne posts about 8 times per week on average.
Luzern | Lucerne is registered as a business account on Instagram and is verified.
Luzern | Lucerne's profile places the account in Switzerland. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Luzern | Lucerne carries the blue verified badge on Instagram.
Total Posts
1,551
Avg Comments
7
Engagement
0.46%
A sponsored post from Luzern | Lucerne is estimated at $250 to $460. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
