The latest news, trends, and happenings in the world of wine, beer, and spirits each week from @vinepair.
Outreach This Creator For FreeOn Instagram, The VinePair Podcast is a business account with an audience of 4.4K. The VinePair Podcast has shared 196 posts to date, currently less than one post a week. Posts average 543 likes and 55 comments, an engagement rate of 13.61%.
Tracked in the InstME index, Vinepairpodcast is a business account with 4.4K followers and a back catalogue of 196 posts.
A post from Vinepairpodcast usually lands 543 likes and 55 comments, near one interaction for every 7 followers.
The like-to-comment split is roughly 10 to one, indicating an unusually discussion-heavy audience.
Vinepairpodcast currently publishes less than one post per week.
Estimated sponsored-post value
$61–$110
Based on 4.4K followers and a 13.61% engagement rate, a single sponsored post by Vinepairpodcast is worth an estimated $61–$110. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Vinepairpodcast | Cohort median |
|---|---|---|
| Engagement rate | 13.61% | 5.05% |
| Average likes | 543 | 127 |
| Average comments | 55 | 12 |
| Posts per week | 0.34 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
The VinePair Podcast is a Instagram brand on Instagram, with 4.4K followers.
The VinePair Podcast posts on Instagram as @vinepairpodcast.
The VinePair Podcast has 4,392 followers on Instagram (4.4K) as of Jul 15, 2026.
The VinePair Podcast's engagement rate is 13.61%, calculated from average likes and comments per post relative to followers.
Posts by The VinePair Podcast average 543 likes and 55 comments.
The VinePair Podcast posts less than once a week on average.
The VinePair Podcast is registered as a business account on Instagram.
A sponsored post from The VinePair Podcast is estimated at $61 to $110. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
196
Avg Comments
55
Engagement
1.73%