Victorinox runs a verified Outdoors brand account based in Switzerland with 318.3K followers on Instagram. Victorinox has shared 2,704 posts to date, currently around 5 posts a week. Posts average 527 likes and 4 comments, an engagement rate of 0.17%.
As an Outdoors account, Victorinox reaches 318.3K followers on Instagram across 2,704 published posts.
Benchmarked against accounts with 100K–1M followers, the 0.17% engagement rate Victorinox posts is in the bottom 16%.
One comment lands for every 141 likes, which reads as an audience that mostly engages through likes.
Lately Victorinox has been publishing about 5 posts per week.
At 100/100 on audience quality, Victorinox carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
The account follows just 367 others against 318.3K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,100–$2,100
Based on 318.3K followers and a 0.17% engagement rate, a single sponsored post by Victorinox is worth an estimated $1,100–$2,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Outdoors
| Metric | Victorinox | Cohort median |
|---|---|---|
| Engagement rate | 0.17% | 1.25% |
| Average likes | 527 | 2,985 |
| Average comments | 4 | 73 |
| Posts per week | 5.26 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Victorinox | Cohort median |
|---|---|---|
| Engagement rate | 0.17% | 0.81% |
| Average likes | 527 | 2,158 |
| Average comments | 4 | 29 |
| Posts per week | 5.26 | 1.74 |
Median values from 72 accounts in Switzerland with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Victorinox is a verified outdoors brand based in Switzerland on Instagram, with 318.3K followers.
Victorinox has 318,302 followers on Instagram (318.3K) as of Jul 15, 2026.
Victorinox's engagement rate is 0.17%, calculated from average likes and comments per post relative to followers.
Posts by Victorinox average 527 likes and 4 comments.
Victorinox posts about 5 times per week on average.
InstME's audience-quality analysis estimates about 0% of Victorinox's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Victorinox is registered as a business account on Instagram and is verified.
Victorinox is categorized as an outdoors account in the InstME index, based on the profile's bio and Instagram category across 2,704 posts.
Total Posts
2,704
Avg Comments
4
Engagement
0.18%
Victorinox's profile places the account in Switzerland. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Victorinox carries the blue verified badge on Instagram.
A sponsored post from Victorinox is estimated at $1,100 to $2,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
