✨ beauty tips, how-tos, personal essays, celebrity interviews. Beauty beyond the binary. 🦋 Check out @goodlight.world for your favorite skincare
Very Good Light™ is a verified Beauty brand. The account has built 14.6K followers on Instagram. The account posts mainly around beauty and automotive topics. The account has published 1,404 posts, currently less than one post a week. Typical posts draw 242 likes and 12 comments, putting engagement at 1.74%.
Verygoodlight is a Beauty account on Instagram with 14.6K followers and 1,404 published posts.
Compared with 5,414 other Beauty accounts with 10K–100K followers in the InstME index, Verygoodlight's 1.74% engagement rate is above the median of 0.57%.
Roughly one in 20 likes comes with a comment, a healthy amount of conversation.
Recent posting activity averages less than one post per week.
Estimated sponsored-post value
$89–$170
Based on 14.6K followers and a 1.74% engagement rate, a single sponsored post by Verygoodlight is worth an estimated $89–$170. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Automotive
| Metric | Verygoodlight | Cohort median |
|---|---|---|
| Engagement rate | 1.74% | 0.57% |
| Average likes | 242 | 134 |
| Average comments | 12 | 12 |
| Posts per week | 0.07 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Very Good Light™ is a verified beauty brand on Instagram, with 14.6K followers.
Very Good Light™ posts on Instagram as @verygoodlight.
Very Good Light™ has 14,627 followers on Instagram (14.6K) as of Jul 12, 2026.
Very Good Light™'s engagement rate is 1.74%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Very Good Light™ average 242 likes and 12 comments.
Very Good Light™ posts less than once a week on average.
Very Good Light™ is registered as a business account on Instagram and is verified.
Very Good Light™ is categorized as a beauty and automotive account in the InstME index, based on the profile's bio and Instagram category across 1,404 posts.
Yes. Very Good Light™ carries the blue verified badge on Instagram.
Avg Comments
12
43.6K
Engagement
0.13%
A sponsored post from Very Good Light™ is estimated at $89 to $170. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
