Mid morning Host on the Radio ¼ of the Kay family Other ½ of @tessdaly 💯Dad of Two Mickey & Blue🦮🐕🦺
Followers
954.8K
Following
5.2K
Total Posts
Engagement Rate
0.59%
Avg Likes
5,521
Avg Comments
Vernon runs a verified Parenting creator account with 954.8K followers on Instagram. The account has published 3,413 posts, currently around 3 posts a week. Posts average 5,521 likes and 66 comments, an engagement rate of 0.59%.
The Parenting account Vernonkay has posted 3,413 times on Instagram and drawn 954.8K followers.
Among 991 Parenting accounts with 100K–1M followers in the InstME index, Vernonkay's 0.59% engagement rate comes in below the median of 0.95%.
The comment-to-like ratio works out to one comment per 83 likes, pointing to an audience that mostly engages through likes.
Vernonkay's output runs to about 3 posts per week.
The account follows just 5,177 others against 954.8K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$3,300–$6,200
Based on 954.8K followers and a 0.59% engagement rate, a single sponsored post by Vernonkay is worth an estimated $3,300–$6,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Parenting creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
| Metric | Vernonkay | Cohort median |
|---|---|---|
| Engagement rate | 0.59% | 0.95% |
| Average likes | 5,521 | 2,325 |
| Average comments | 66 | 71 |
| Posts per week | 2.62 | 1.04 |
Median values from 991 Parenting accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
Vernon is a verified parenting creator on Instagram, with 954.8K followers.
Vernon posts on Instagram as @vernonkay.
Vernon has 954,754 followers on Instagram (954.8K) as of Aug 11, 2026.
Vernon's engagement rate is 0.59%, calculated from average likes and comments per post relative to followers. That is below the median of 0.95% for Parenting accounts with 100K–1M followers in the InstME index.
Posts by Vernon average 5,521 likes and 66 comments.
Vernon posts about 3 times per week on average.
Vernon is registered as a creator account on Instagram and is verified.
Vernon is categorized as a parenting account in the InstME index, based on the profile's bio and Instagram category across 3,413 posts.
Yes. Vernon carries the blue verified badge on Instagram.
A sponsored post from Vernon is estimated at $3,300 to $6,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
3,413
66
Posts / Week
2.62
Growth Score
11.8 / 100
Last Post
9 days ago
Engagement
1.08%
