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Followers
1.2M
Following
492
Total Posts
Engagement Rate
0.06%
Avg Likes
643
Avg Comments
On Instagram, Ani Goulayan is a verified Beauty creator with an audience of 1.2M. Its posts sit across beauty and art. The account has published 2,693 posts, currently less than one post a week. Typical posts draw 643 likes and 31 comments, putting engagement at 0.06%.
Vanitymakeup's Instagram presence spans 2,693 posts and 1.2M followers, profiling it as a Beauty account.
Vanitymakeup has an engagement rate of 0.06%, which is in the bottom quarter (median: 0.32%) for Beauty accounts with over 1M followers, based on 361 accounts in the InstME index.
The like-to-comment split is roughly 21 to one, indicating a healthy amount of conversation.
Vanitymakeup's recent cadence works out to less than one post per week.
Vanitymakeup follows only 492 accounts while being followed by 1.2M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$4,200–$7,800
Based on 1.2M followers and a 0.06% engagement rate, a single sponsored post by Vanitymakeup is worth an estimated $4,200–$7,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Art
| Metric | Vanitymakeup | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 0.32% |
| Average likes | 643 | 6,917 |
| Average comments | 31 | 196 |
| Posts per week | 0.41 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Ani Goulayan is a verified beauty creator on Instagram, with 1.2M followers.
Ani Goulayan posts on Instagram as @vanitymakeup.
Ani Goulayan has 1,206,409 followers on Instagram (1.2M) as of Jul 15, 2026.
Ani Goulayan's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.32%) for Beauty accounts with over 1M followers in the InstME index.
Posts by Ani Goulayan average 643 likes and 31 comments.
Ani Goulayan posts less than once a week on average.
Ani Goulayan is registered as a creator account on Instagram and is verified.
Ani Goulayan is categorized as a beauty and art account in the InstME index, based on the profile's bio and Instagram category across 2,693 posts.
Yes. Ani Goulayan carries the blue verified badge on Instagram.
2,693
31
Posts / Week
0.41
Growth Score
1.2 / 100
Follower Ratio
2452.1×
Engagement
0.01%
A sponsored post from Ani Goulayan is estimated at $4,200 to $7,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.