🎨 Makeup Artist & Educator 📍 Founder @vanitymakeupschool & 💄 Masterclasses•Tutorials•Pro Beauty Tips ⬇️ Enroll in my next class
On Instagram, Ani Goulayan is a verified Beauty creator with an audience of 1.2M. Its posts sit across beauty and art. The account has published 2,693 posts, currently less than one post a week. Typical posts draw 643 likes and 31 comments, putting engagement at 0.06%.
Vanitymakeup's Instagram presence spans 2,693 posts and 1.2M followers, profiling it as a Beauty account.
Vanitymakeup has an engagement rate of 0.06%, which is in the bottom quarter (median: 0.32%) for Beauty accounts with over 1M followers, based on 361 accounts in the InstME index.
The like-to-comment split is roughly 21 to one, indicating a healthy amount of conversation.
Vanitymakeup's recent cadence works out to less than one post per week.
InstME's checks rate Vanitymakeup's audience 88/100, flagging roughly 10% as low-quality or inactive, a strong signal of genuine reach.
Vanitymakeup follows only 492 accounts while being followed by 1.2M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$4,200–$7,800
Based on 1.2M followers and a 0.06% engagement rate, a single sponsored post by Vanitymakeup is worth an estimated $4,200–$7,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Vanitymakeup | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 0.32% |
| Average likes | 643 | 6,917 |
| Average comments | 31 | 196 |
| Posts per week | 0.41 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
Ani Goulayan is a verified beauty creator on Instagram, with 1.2M followers.
Ani Goulayan posts on Instagram as @vanitymakeup.
Ani Goulayan has 1,206,409 followers on Instagram (1.2M) as of Jul 15, 2026.
Ani Goulayan's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.32%) for Beauty accounts with over 1M followers in the InstME index.
Posts by Ani Goulayan average 643 likes and 31 comments.
Ani Goulayan posts less than once a week on average.
InstME's audience-quality analysis estimates about 10% of Ani Goulayan's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Ani Goulayan is registered as a creator account on Instagram and is verified.
Ani Goulayan is categorized as a beauty and art account in the InstME index, based on the profile's bio and Instagram category across 2,693 posts.
Total Posts
2,693
Avg Comments
31
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Art
Engagement
2.79%
Yes. Ani Goulayan carries the blue verified badge on Instagram.
A sponsored post from Ani Goulayan is estimated at $4,200 to $7,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
