Wife✨MomX4✨1 Grand 💞 Lifestyle/ Fashion/ Fitness/ Content Creator 📍FL🛩️ NC TikTok/SC: UrztrulyNicole Collab:
Outreach This Creator For FreeNicole Williams is a Lifestyle creator. The account has built 11.4K followers on Instagram. Its posts sit across lifestyle and fitness. Nicole Williams has shared 433 posts to date, currently less than one post a week. Posts average 7,661 likes and 45 comments, an engagement rate of 67.84%.
Urztrulynicole is a Lifestyle account whose 433 posts have grown a following of 11.4K on Instagram.
Benchmarked against 1,602 Lifestyle accounts with 10K–100K followers, Urztrulynicole posts a 67.84% engagement rate that is in the top quarter (median: 3.25%).
Comments arrive at about one per 170 likes, a sign of an audience that mostly engages through likes.
Urztrulynicole maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$160–$300
Based on 11.4K followers and a 67.84% engagement rate, a single sponsored post by Urztrulynicole is worth an estimated $160–$300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Secondary: Fitness
| Metric | Urztrulynicole | Cohort median |
|---|---|---|
| Engagement rate | 67.84% | 3.25% |
| Average likes | 7,661 | 875 |
| Average comments | 45 | 33 |
| Posts per week | 0.56 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 23, 2026
Nicole Williams is a lifestyle creator on Instagram, with 11.4K followers.
Nicole Williams posts on Instagram as @urztrulynicole.
Nicole Williams has 11,360 followers on Instagram (11.4K) as of Sep 23, 2026.
Nicole Williams's engagement rate is 67.84%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Nicole Williams average 7,661 likes and 45 comments.
Nicole Williams posts less than once a week on average.
Nicole Williams is registered as a creator account on Instagram.
Nicole Williams is categorized as a lifestyle and fitness account in the InstME index, based on the profile's bio and Instagram category across 433 posts.
A sponsored post from Nicole Williams is estimated at $160 to $300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
433
Avg Comments
45
Engagement
0.25%
