Founded in 2008 by @AllenOnyia and . Celebrity fashion and high-end lifestyle news. For promo:
Followers
490.5K
Following
613
Total Posts
Engagement Rate
0.03%
Avg Likes
152
Avg Comments
Upscalehype runs a verified Fashion creator account with 490.5K followers on Instagram. Content spans fashion and tech. The account has published 12,336 posts, currently around 7 posts a week. Engagement runs at 0.03%, or about 152 likes and 2 comments per post.
Counting 490.5K followers and 12,336 posts, Upscalehype sits in the InstME index as a Fashion account.
Benchmarked against 2,126 Fashion accounts with 100K–1M followers, Upscalehype posts a 0.03% engagement rate that is in the bottom quarter (median: 0.86%).
Roughly one in 91 likes comes with a comment, an audience that mostly engages through likes.
Upscalehype maintains a rhythm of about 7 posts per week, more than one per day.
With 490.5K followers but only 613 accounts followed back, Upscalehype shows the ratio of a well-established account.
Estimated sponsored-post value
$1,700–$3,200
Based on 490.5K followers and a 0.03% engagement rate, a single sponsored post by Upscalehype is worth an estimated $1,700–$3,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Tech
| Metric | Upscalehype | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 0.86% |
| Average likes | 152 | 1,969 |
| Average comments | 2 | 58 |
| Posts per week | 7.16 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Upscalehype is a verified fashion creator on Instagram, with 490.5K followers.
Upscalehype has 490,459 followers on Instagram (490.5K) as of Jul 13, 2026.
Upscalehype's engagement rate is 0.03%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.86%) for Fashion accounts with 100K–1M followers in the InstME index.
Posts by Upscalehype average 152 likes and 2 comments.
Upscalehype posts about 7 times per week on average.
Upscalehype is registered as a creator account on Instagram and is verified.
Upscalehype is categorized as a fashion and tech account in the InstME index, based on the profile's bio and Instagram category across 12,336 posts.
Yes. Upscalehype carries the blue verified badge on Instagram.
A sponsored post from Upscalehype is estimated at $1,700 to $3,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
12,336
2
Posts / Week
7.16
Growth Score
0.6 / 100
Follower Ratio
800.1×
Engagement
0.02%
