In the heart of the city that’s driven by opportunity, we’re always pushing forward. Can’t Stop Houston.
Followers
197.4K
Following
349
Total Posts
Engagement Rate
2.06%
Avg Likes
4,032
Avg Comments
University of Houston is a verified Education brand. The account has built 197.4K followers on Instagram. The account has published 4,845 posts, currently around 6 posts a week. Typical posts draw 4,032 likes and 38 comments, putting engagement at 2.06%.
Universityofhouston is an Education account on Instagram with 197.4K followers and 4,845 published posts.
Compared with 235 other Education accounts with 100K–1M followers in the InstME index, Universityofhouston's 2.06% engagement rate is above the median of 1.11%.
Comments arrive at about one per 107 likes, a sign of an audience that mostly engages through likes.
Universityofhouston's output runs to about 6 posts per week.
With 197.4K followers but only 349 accounts followed back, Universityofhouston shows the ratio of a well-established account.
Estimated sponsored-post value
$1,400–$2,600
Based on 197.4K followers and a 2.06% engagement rate, a single sponsored post by Universityofhouston is worth an estimated $1,400–$2,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Roughly balanced · mostly 18–34
Typical for Education creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Education
| Metric | Universityofhouston | Cohort median |
|---|---|---|
| Engagement rate | 2.06% | 1.11% |
| Average likes | 4,032 | 2,028 |
| Average comments | 38 | 34 |
| Posts per week | 6.13 | 1.06 |
Median values from 235 Education accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
University of Houston is a verified education brand on Instagram, with 197.4K followers.
University of Houston posts on Instagram as @universityofhouston.
University of Houston has 197,428 followers on Instagram (197.4K) as of Apr 23, 2026.
University of Houston's engagement rate is 2.06%, calculated from average likes and comments per post relative to followers. That is above the median of 1.11% for Education accounts with 100K–1M followers in the InstME index.
Posts by University of Houston average 4,032 likes and 38 comments.
University of Houston posts about 6 times per week on average.
University of Houston is registered as a business account on Instagram and is verified.
University of Houston is categorized as an education account in the InstME index, based on the profile's bio and Instagram category across 4,845 posts.
4,845
38
Posts / Week
6.13
Growth Score
41.2 / 100
Follower Ratio
565.7×
Engagement
5.32%
Yes. University of Houston carries the blue verified badge on Instagram.
A sponsored post from University of Houston is estimated at $1,400 to $2,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
