UBC is a global centre for research and teaching, ranked among the top public universities in the world.
Reaching 219.7K followers on Instagram, University of British Columbia is a verified Education brand. To date University of British Columbia has posted 3,674 times, currently less than one post a week. Engagement runs at 1.01%, or about 2,215 likes and 14 comments per post.
With 219.7K followers across 3,674 posts, Universityofbc is one of the Education accounts tracked in the InstME index.
Universityofbc records a 1.01% engagement rate, below the median of 1.11% for the 235 Education accounts with 100K–1M followers tracked in the InstME index.
The audience comments once per 158 likes on average, an audience that mostly engages through likes.
In recent weeks Universityofbc has kept to less than one post per week.
Universityofbc keeps its following list short (800) relative to 219.7K followers, as established creators and brands tend to.
Estimated sponsored-post value
$780–$1,400
Based on 219.7K followers and a 1.01% engagement rate, a single sponsored post by Universityofbc is worth an estimated $780–$1,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Roughly balanced · mostly 18–34
Typical for Education creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Education
| Metric | Universityofbc | Cohort median |
|---|---|---|
| Engagement rate | 1.01% | 1.11% |
| Average likes | 2,215 | 2,028 |
| Average comments | 14 | 34 |
| Posts per week | 0.23 | 1.06 |
Median values from 235 Education accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 28, 2026
University of British Columbia is a verified education brand on Instagram, with 219.7K followers.
University of British Columbia posts on Instagram as @universityofbc.
University of British Columbia has 219,669 followers on Instagram (219.7K) as of Aug 28, 2026.
University of British Columbia's engagement rate is 1.01%, calculated from average likes and comments per post relative to followers. That is below the median of 1.11% for Education accounts with 100K–1M followers in the InstME index.
Posts by University of British Columbia average 2,215 likes and 14 comments.
University of British Columbia posts less than once a week on average.
University of British Columbia is registered as a business account on Instagram and is verified.
University of British Columbia is categorized as an education account in the InstME index, based on the profile's bio and Instagram category across 3,674 posts.
Total Posts
3,674
Avg Comments
14
Engagement
5.34%
Yes. University of British Columbia carries the blue verified badge on Instagram.
A sponsored post from University of British Columbia is estimated at $780 to $1,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.