The official account of the 2026 National Champions
Followers
319.8K
Following
228
Total Posts
Engagement Rate
7.35%
Avg Likes
23,278
Avg Comments
Michigan Men's Basketball runs a verified Sports brand account with 319.8K followers on Instagram. Michigan Men's Basketball has shared 7,150 posts to date, currently less than one post a week. Typical posts draw 23,278 likes and 212 comments, putting engagement at 7.35%.
Umichbball is a Sports account whose 7,150 posts have grown a following of 319.8K on Instagram.
Benchmarked against 319 Sports accounts with 100K–1M followers, Umichbball posts a 7.35% engagement rate that is in the top quarter (median: 1.48%).
Roughly one in 110 likes comes with a comment, an audience that mostly engages through likes.
Lately Umichbball has been publishing less than one post per week.
With 319.8K followers but only 228 accounts followed back, Umichbball shows the ratio of a well-established account.
Estimated sponsored-post value
$4,500–$8,300
Based on 319.8K followers and a 7.35% engagement rate, a single sponsored post by Umichbball is worth an estimated $4,500–$8,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Sports creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
| Metric | Umichbball | Cohort median |
|---|---|---|
| Engagement rate | 7.35% | 1.48% |
| Average likes | 23,278 | 4,134 |
| Average comments | 212 | 59 |
| Posts per week | 0.89 | 1.53 |
Median values from 319 Sports accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Michigan Men's Basketball is a verified sports brand on Instagram, with 319.8K followers.
Michigan Men's Basketball posts on Instagram as @umichbball.
Michigan Men's Basketball has 319,792 followers on Instagram (319.8K) as of Jul 11, 2026.
Michigan Men's Basketball's engagement rate is 7.35%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.48%) for Sports accounts with 100K–1M followers in the InstME index.
Posts by Michigan Men's Basketball average 23,278 likes and 212 comments.
Michigan Men's Basketball posts less than once a week on average.
Michigan Men's Basketball is registered as a business account on Instagram and is verified.
Michigan Men's Basketball is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 7,150 posts.
7,150
212
Posts / Week
0.89
Growth Score
100 / 100
Follower Ratio
1402.6×
Engagement
0%
Yes. Michigan Men's Basketball carries the blue verified badge on Instagram.
A sponsored post from Michigan Men's Basketball is estimated at $4,500 to $8,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
