Michigan Athletics runs a verified Home & DIY brand account based in United States with 300.2K followers on Instagram. To date Michigan Athletics has posted 8,755 times, currently less than one post a week. Typical posts draw 1,305 likes and 17 comments, putting engagement at 0.44%.
Umichathletics is a Home & DIY account on Instagram with 300.2K followers and 8,755 published posts.
Compared with 436 other Home & DIY accounts with 100K–1M followers in the InstME index, Umichathletics's 0.44% engagement rate is below the median of 0.63%.
Comments arrive at about one per 75 likes, a sign of an audience that mostly engages through likes.
Video posts average 63.5K views, reaching roughly 21% of Umichathletics's follower base per post.
Posting frequency for Umichathletics sits at less than one post per week.
With 300.2K followers but only 1,484 accounts followed back, Umichathletics shows the ratio of a well-established account.
Estimated sponsored-post value
$1,100–$2,000
Based on 300.2K followers and a 0.44% engagement rate, a single sponsored post by Umichathletics is worth an estimated $1,100–$2,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Umichathletics | Cohort median |
|---|---|---|
| Engagement rate | 0.44% | 0.63% |
| Average likes | 1,305 | 1,415 |
| Average comments | 17 | 30 |
| Posts per week | 0.1 | 2.05 |
Median values from 436 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Umichathletics | Cohort median |
|---|---|---|
| Engagement rate | 0.44% | 0.57% |
| Average likes | 1,305 | 1,003 |
| Average comments | 17 | 26 |
| Posts per week | 0.1 | 2.22 |
Median values from 86 Home & DIY accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 10, 2026
Michigan Athletics is a verified home & diy brand based in United States on Instagram, with 300.2K followers.
Michigan Athletics posts on Instagram as @umichathletics.
Michigan Athletics has 300,209 followers on Instagram (300.2K) as of Aug 10, 2026.
Michigan Athletics's engagement rate is 0.44%, calculated from average likes and comments per post relative to followers. That is below the median of 0.63% for Home & DIY accounts with 100K–1M followers in the InstME index.
Posts by Michigan Athletics average 1,305 likes and 17 comments.
Michigan Athletics posts less than once a week on average.
Michigan Athletics is registered as a business account on Instagram and is verified.
Total Posts
8,755
Avg Comments
17
671.6K
Engagement
0%
Michigan Athletics is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 8,755 posts.
Michigan Athletics's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Michigan Athletics carries the blue verified badge on Instagram.
A sponsored post from Michigan Athletics is estimated at $1,100 to $2,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
