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Reaching 78.8K followers on Instagram, University of Manitoba is a verified Education brand. The account has published 5,830 posts, currently around 7 posts a week. Engagement runs at 0.73%, or about 571 likes and 5 comments per post.
With 78.8K followers across 5,830 posts, Umanitoba is one of the Education accounts tracked in the InstME index.
Against 962 Education accounts with 10K–100K followers in the InstME index, Umanitoba's 0.73% engagement rate lands below the median of 1.3%.
At one comment per 127 likes, the ratio points to an audience that mostly engages through likes.
In recent weeks Umanitoba has kept to about 7 posts per week, more than one per day.
Estimated sponsored-post value
$280–$510
Based on 78.8K followers and a 0.73% engagement rate, a single sponsored post by Umanitoba is worth an estimated $280–$510. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Roughly balanced · mostly 18–34
Typical for Education creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Education
| Metric | Umanitoba | Cohort median |
|---|---|---|
| Engagement rate | 0.73% | 1.3% |
| Average likes | 571 | 368 |
| Average comments | 5 | 8 |
| Posts per week | 7.07 | 1.06 |
Median values from 962 Education accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 8, 2026
University of Manitoba is a verified education brand on Instagram, with 78.8K followers.
University of Manitoba posts on Instagram as @umanitoba.
University of Manitoba has 78,787 followers on Instagram (78.8K) as of Sep 8, 2026.
University of Manitoba's engagement rate is 0.73%, calculated from average likes and comments per post relative to followers. That is below the median of 1.3% for Education accounts with 10K–100K followers in the InstME index.
Posts by University of Manitoba average 571 likes and 5 comments.
University of Manitoba posts about 7 times per week on average.
University of Manitoba is registered as a business account on Instagram and is verified.
University of Manitoba is categorized as an education account in the InstME index, based on the profile's bio and Instagram category across 5,830 posts.
Total Posts
5,830
Avg Comments
5
Engagement
1.27%
Yes. University of Manitoba carries the blue verified badge on Instagram.
A sponsored post from University of Manitoba is estimated at $280 to $510. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
