Twelve Twenty offers an eclectic mix of home furnishings from 18th century to mid century modern. We welcome both design professionals & individuals.
Twelve Twenty is a verified Home & DIY brand based in United States. The account has built 29.5K followers on Instagram. The account has published 674 posts, currently around 1 post a week. Posts average 79 likes and 4 comments, an engagement rate of 0.28%.
Twelvetwentydallas is a Home & DIY account on Instagram with 29.5K followers and 674 published posts.
Benchmarked against 1,345 Home & DIY accounts with 10K–100K followers, Twelvetwentydallas posts a 0.28% engagement rate that is below the median of 0.75%.
Roughly one in 20 likes comes with a comment, a healthy amount of conversation.
Video content from Twelvetwentydallas draws about 3.2K views.
Recent posting activity averages about one post per week.
Twelvetwentydallas's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$100–$190
Based on 29.5K followers and a 0.28% engagement rate, a single sponsored post by Twelvetwentydallas is worth an estimated $100–$190. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Twelvetwentydallas | Cohort median |
|---|---|---|
| Engagement rate | 0.28% | 0.75% |
| Average likes | 79 | 200 |
| Average comments | 4 | 9 |
| Posts per week | 1.17 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Twelvetwentydallas | Cohort median |
|---|---|---|
| Engagement rate | 0.28% | 0.55% |
| Average likes | 79 | 132 |
| Average comments | 4 | 7 |
| Posts per week | 1.17 | 1.08 |
Median values from 348 Home & DIY accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Twelve Twenty is a verified home & diy brand based in United States on Instagram, with 29.5K followers.
Twelve Twenty posts on Instagram as @twelvetwentydallas.
Twelve Twenty has 29,479 followers on Instagram (29.5K) as of Jul 16, 2026.
Twelve Twenty's engagement rate is 0.28%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Twelve Twenty average 79 likes and 4 comments.
Twelve Twenty posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of Twelve Twenty's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Twelve Twenty is registered as a business account on Instagram and is verified.
Twelve Twenty is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 674 posts.
Total Posts
674
Avg Comments
4
Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
0.09%
Twelve Twenty's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Twelve Twenty carries the blue verified badge on Instagram.
A sponsored post from Twelve Twenty is estimated at $100 to $190. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
