Twelve Twenty offers an eclectic mix of home furnishings from 18th century to mid century modern. We welcome both design professionals & individuals.
Followers
29.5K
Following
888
Total Posts
Engagement Rate
0.28%
Avg Likes
79
Avg Comments
Twelve Twenty is a verified Home & DIY brand based in United States. The account has built 29.5K followers on Instagram. The account has published 674 posts, currently around 1 post a week. Posts average 79 likes and 4 comments, an engagement rate of 0.28%.
Twelvetwentydallas is a Home & DIY account on Instagram with 29.5K followers and 674 published posts.
Benchmarked against 1,345 Home & DIY accounts with 10K–100K followers, Twelvetwentydallas posts a 0.28% engagement rate that is below the median of 0.75%.
Roughly one in 20 likes comes with a comment, a healthy amount of conversation.
Video content from Twelvetwentydallas draws about 3.2K views.
Recent posting activity averages about one post per week.
Estimated sponsored-post value
$100–$190
Based on 29.5K followers and a 0.28% engagement rate, a single sponsored post by Twelvetwentydallas is worth an estimated $100–$190. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Twelvetwentydallas | Cohort median |
|---|---|---|
| Engagement rate | 0.28% | 0.75% |
| Average likes | 79 | 200 |
| Average comments | 4 | 9 |
| Posts per week | 1.17 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Twelvetwentydallas | Cohort median |
|---|---|---|
| Engagement rate | 0.28% | 0.55% |
| Average likes | 79 | 132 |
| Average comments | 4 | 7 |
| Posts per week | 1.17 | 1.08 |
Median values from 348 Home & DIY accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Twelve Twenty is a verified home & diy brand based in United States on Instagram, with 29.5K followers.
Twelve Twenty posts on Instagram as @twelvetwentydallas.
Twelve Twenty has 29,479 followers on Instagram (29.5K) as of Jul 16, 2026.
Twelve Twenty's engagement rate is 0.28%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Twelve Twenty average 79 likes and 4 comments.
Twelve Twenty posts about 1 time per week on average.
Twelve Twenty is registered as a business account on Instagram and is verified.
Twelve Twenty is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 674 posts.
Twelve Twenty's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
674
4
Avg Views
3,188
Posts / Week
1.17
Growth Score
5.6 / 100
Engagement
0.5%
Yes. Twelve Twenty carries the blue verified badge on Instagram.
A sponsored post from Twelve Twenty is estimated at $100 to $190. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
