Followers
664.7K
Following
282
Total Posts
Engagement Rate
2.5%
Avg Likes
16,285
Avg Comments
TRANSFORMERS runs a verified Home & DIY brand account with 664.7K followers on Instagram. The account has published 1,783 posts, currently around 2 posts a week. Posts average 16,285 likes and 359 comments, an engagement rate of 2.5%.
Transformersofficial is a Home & DIY account whose 1,783 posts have grown a following of 664.7K on Instagram.
Benchmarked against 436 Home & DIY accounts with 100K–1M followers, Transformersofficial posts a 2.5% engagement rate that is in the top quarter (median: 0.63%).
One comment lands for every 45 likes, which reads as a healthy amount of conversation.
Video content from Transformersofficial draws about 50.8K views.
Posting frequency for Transformersofficial sits at about one post per week.
Transformersofficial comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
With 664.7K followers but only 282 accounts followed back, Transformersofficial shows the ratio of a well-established account.
Estimated sponsored-post value
$5,800–$11,000
Based on 664.7K followers and a 2.5% engagement rate, a single sponsored post by Transformersofficial is worth an estimated $5,800–$11,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Transformersofficial | Cohort median |
|---|---|---|
| Engagement rate | 2.5% | 0.63% |
| Average likes | 16,285 | 1,415 |
| Average comments | 359 | 30 |
| Posts per week | 1.58 | 2.05 |
Median values from 436 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 8, 2026
TRANSFORMERS is a verified home & diy brand on Instagram, with 664.7K followers.
TRANSFORMERS posts on Instagram as @transformersofficial.
TRANSFORMERS has 664,695 followers on Instagram (664.7K) as of Apr 8, 2026.
TRANSFORMERS's engagement rate is 2.5%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.63%) for Home & DIY accounts with 100K–1M followers in the InstME index.
Posts by TRANSFORMERS average 16,285 likes and 359 comments.
TRANSFORMERS posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of TRANSFORMERS's followers are low-quality or inactive, giving an audience-quality score of 100/100.
TRANSFORMERS is registered as a business account on Instagram and is verified.
TRANSFORMERS is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 1,783 posts.
1,783
359
Avg Views
50,777
Posts / Week
1.58
Growth Score
50 / 100
Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
2.7%
Yes. TRANSFORMERS carries the blue verified badge on Instagram.
A sponsored post from TRANSFORMERS is estimated at $5,800 to $11,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.