English musical duo formed in 2011 Pablo Clements and James Griffith.
Outreach This Creator For FreeFollowers
1.5K
Following
689
Total Posts
Engagement Rate
14.8%
Avg Likes
222
Avg Comments
Toydrum is a Music brand, with 1.5K followers on Instagram. The account has published 106 posts, currently less than one post a week. Posts average 222 likes and 5 comments, an engagement rate of 14.8%.
Toydrum operates a Music account on Instagram, pairing 1.5K followers with 106 posts.
Toydrum records a 14.8% engagement rate, in the top quarter (median: 5.45%) for the 33,328 Music accounts with 1K–10K followers tracked in the InstME index.
The like-to-comment split is roughly 48 to one, indicating a healthy amount of conversation.
Toydrum's recent cadence works out to less than one post per week.
Estimated sponsored-post value
$21–$40
Based on 1.5K followers and a 14.8% engagement rate, a single sponsored post by Toydrum is worth an estimated $21–$40. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Toydrum | Cohort median |
|---|---|---|
| Engagement rate | 14.8% | 5.45% |
| Average likes | 222 | 136 |
| Average comments | 5 | 15 |
| Posts per week | 0.03 | 0.24 |
Median values from 33,328 Music accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Toydrum is a music brand on Instagram, with 1.5K followers.
Toydrum has 1,533 followers on Instagram (1.5K) as of Jul 11, 2026.
Toydrum's engagement rate is 14.8%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 5.45%) for Music accounts with 1K–10K followers in the InstME index.
Posts by Toydrum average 222 likes and 5 comments.
Toydrum posts less than once a week on average.
Toydrum is registered as a business account on Instagram.
Toydrum is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 106 posts.
A sponsored post from Toydrum is estimated at $21 to $40. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
106
5
Posts / Week
0.03
Growth Score
100 / 100
Follower Ratio
2.2×
Engagement
0.58%
