Tourism Ireland's official Instagram☘️ Follow us for all things Ireland 💚 Tag @tourismireland or use for a chance to be featured 📸
Followers
945.9K
Following
1.6K
Total Posts
Engagement Rate
0.64%
Avg Likes
6,009
Avg Comments
On Instagram, Ireland is a verified business account based in Ireland with an audience of 945.9K. The account has published 3,685 posts, currently less than one post a week. Engagement runs at 0.64%, or about 6,009 likes and 71 comments per post.
On Instagram, Tourismireland runs a business account that has published 3,685 posts and gathered 945.9K followers.
Tourismireland's 0.64% engagement rate ranks below the median among accounts with 100K–1M followers in the InstME index.
Followers leave about one comment for every 84 likes, an audience that mostly engages through likes.
Tourismireland currently publishes less than one post per week.
InstME estimates 0% of Tourismireland's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Tourismireland follows only 1,643 accounts while being followed by 945.9K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$3,300–$6,100
Based on 945.9K followers and a 0.64% engagement rate, a single sponsored post by Tourismireland is worth an estimated $3,300–$6,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Tourismireland | Cohort median |
|---|---|---|
| Engagement rate | 0.64% | 1.25% |
| Average likes | 6,009 | 2,985 |
| Average comments | 71 | 73 |
| Posts per week | 0.13 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Tourismireland | Cohort median |
|---|---|---|
| Engagement rate | 0.64% | 0.61% |
| Average likes | 6,009 | 1,436 |
| Average comments | 71 | 37 |
| Posts per week | 0.13 | 2.16 |
Median values from 51 accounts in Ireland with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Ireland is a verified Instagram brand based in Ireland on Instagram, with 945.9K followers.
Ireland posts on Instagram as @tourismireland.
Ireland has 945,901 followers on Instagram (945.9K) as of Jul 11, 2026.
Ireland's engagement rate is 0.64%, calculated from average likes and comments per post relative to followers.
Posts by Ireland average 6,009 likes and 71 comments.
Ireland posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Ireland's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Ireland is registered as a business account on Instagram and is verified.
Ireland's profile places the account in Ireland. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
3,685
71
Posts / Week
0.13
Growth Score
12.8 / 100
ER Rank
38th
Engagement
0.91%
Yes. Ireland carries the blue verified badge on Instagram.
A sponsored post from Ireland is estimated at $3,300 to $6,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
